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B2B Marketing - A Network Relationship Approach : A case study of ICT Company Huawei Operator BG Sales NetworkDoan Ngoc Thao, Ngan, Kong, Fei, Wang, Shanjiao January 2014 (has links)
No description available.
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Využití alternativních distribučních kanálů v moderním retailovém bankovnictví / Alternative Chanels of Distribution in Modern Retail BankingJanečková, Petra January 2011 (has links)
The master’s thesis deals with the acquisition of mBank customers through alternative distribution channels and their subsequent analysis. The work consists of the preparation and execution of marketing actions in order to expand portfolio of clients with business accounts. The last part of the work is dedicated to proposal of customer relationship management system, through which could lead to deepening relationships with customers.
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