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A responsabilidade social das empresas, vista sob a ??tica de "stakeholders" : um estudo de caso com empregados de uma ind??stria qu??mica de S??o PauloOliveira, Manoel Antonio Pontes de 29 October 2002 (has links)
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Previous issue date: 2002-10-29 / The purpose of this study is to know the stakeholders opinio onthe corporate social responsability, with regard to the aspects of importance and legitimacy of the decisions made by managers from a household product manufacturer established in Sao Paulo. Business ethics is approached, once the managers are supposed to have duties to the stockholders interest. The fieldwork was performed among the employees of a company that is the market leader in Brazil. A theoretical model was developed from the literature review, aiming to orient the research. The model was built on three dimensions: a) stakeholders; b) legitimacy of corporate social activies; c) importance of corporate social activies. Interviews, documentation and direct observation support the case study. The data analysis includes comparison of opinio between the different employee groups. The conclusion is that the employees understand the corporate social reponsability as equally important and legitimate, with small differences encountered among the groups studied. Recommendations are provided in order to help a corporate social responsability program to be implemented. / Este trabalho tem como objetivo investigar a opini??o de "stakeholders" sobre a import??ncia e a legitimidade das a????es sociais praticadas por administradores de uma empresa da ind??stria de produtos de limpeza dom??stica de S??o Paulo. As quest??es ??ticas envolvidas s??o abordadas, uma vez que entende-se que os administradores t??m obriga????es assumidas com os propriet??rios do neg??cio, as quais deveriam nortear primariamente suas a????es. Por outro lado, teorias normativas defendem que as demais partes interessadas tamb??m devem receber aten????o adequada dos gerentes, quando se trata de decis??es que podem afetar os "stakeholders", de um modo geral. Foram escolhidos os empregados de uma empresa l??der de mercado para a realiza????o do trabalho de campo. O estudo da teoria permitiu o desenvolvimento de um modelo te??rico que tem como objetivo principal a orienta????o da pesquisa. O modelo foi constru??do com base em tr??s dimens??es: a) os "stakeholders"; b) a legitimidade das a????es sociais corporativas; c) a import??ncia das a????es sociais corporativas. O trabalho de campo deste estudo de caso consiste em entrevistas com diferentes classes de empregados, realizadas atrav??s de question??rios e complementadas com documenta????o e observa????es diretas. Na an??lise de dados tamb??m s??o comparadas as diferentes vis??es dos diferentes empregados estudados. Os resultados da pesquisa indicam que os empregados da empresa estudada entendem que as a????es sociais corporativas s??o igualmente leg??timas e importantes. Foram encontradas poucas diferen??as de opini??es entre os diversos grupos de empregados estudados. A an??lise do caso permitiu que fossem feitas algumas recomenda????es para implementa????o de um programa de responsabilidade social corporativa.
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Responsible Research and Innovation in Industry-Challenges, Insights and PerspectivesMartinuzzi, Robert-Andre, Blok, Vincent, Brem, Alexander, Stahl, Bernd, Schönherr, Norma January 2018 (has links) (PDF)
The responsibility of industry towards society and the environment is a much discussed topic, both in academia and in business. Responsible Research and Innovation (RRI) has recently emerged as a new concept with the potential to advance this discourse in light of two major challenges industry is facing today. The first relates to the accelerating race to innovate in order to stay competitive in a rapidly changing world. The second concerns the need to maintain public trust in industry through innovations that generate social value in addition to economic returns. This Special Issue provides empirical and conceptual contributions that explore corporate motivations to adopt RRI, the state of implementation of concrete RRI practices, the role of stakeholders in responsible innovation processes, as well as drivers and barriers to the further diffusion of RRI in industry. Overall, these contributions highlight the relevance of RRI for firms of different sizes and sectors. They also provide insights and suggestions for managers, policymakers and researchers wishing to engage with responsibility in innovation. This editorial summarizes the most pertinent conclusions across the individual articles published in this Special Issue and concludes by outlining some fruitful avenues for future research in this space.
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