Thesis advisor: Sylvia Sellers-García / Between 1812-1829, the Spanish American colonies waged a war of independence against the Spanish crown. In Northern South America, this movement was spearheaded by the Enlightenment-educated Simón Bolívar, who understood that expelling the Spaniards necessitated winning widespread support from Spanish America's many distinct interest groups. Bolívar capitalized on his leadership and love for public speaking to wage a war of words against the Spanish that framed the actual revolution in such a way as to give it meaning. This campaign featured a number of varied rhetorical devices; each device intended in a unique way to appeal to its unique audience. By appealing to South America's many interest groups, Bolívar united South Americans under the common banner of independence and provided justification for the acts of violence that revolution necessitated. / Thesis (BA) — Boston College, 2015. / Submitted to: Boston College. College of Arts and Sciences. / Discipline: Departmental Honors. / Discipline: History.