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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

Factors affecting decision-making in South African sport sponsorships

Van Heerden, Cornelius Hendrik. January 2001 (has links)
Thesis (D.Com.(Marketing & Communication Management.))--University of Pretoria, 2001. / Available on the Internet via the World Wide Web.
2

Sport sponsorship in China a strategic investment /

Yang, Xinquan. January 1900 (has links)
Thesis (M.A.)--University of British Columbia, 2005. / Includes bibliographical references (leaves 132-137). Also available online (PDF file) by a subscription to the set or by purchasing the individual file.
3

Sport sponsorship in China a strategic investment /

Yang, Xinquan. January 1900 (has links)
Thesis (M.A.)--University of British Columbia, 2005. / Includes bibliographical references (leaves 132-137).
4

A model of consumer buyer behaviour relating to the sponsorship of major sporting events in Australia

Chester, Yayoi. January 2007 (has links)
Thesis (PhD) - Swinburne University of Technology, 2007. / Doctor of Philosophy, Swinburne University of Technology - 2007. Typescript. Bibliography: p. 209-229.
5

An investigation into the residual effects of a change in sponsorship of a sports event on consumer perceptions of, and attitudes towards the original sponsor and the event itself

Cochetel, Fabrice. January 2006 (has links)
Thesis (M.Tech.)-Durban University of Technology, 2007. / Word processed copy. Includes journal article based on thesis (leaves 125-144) Includes bibliographical references (leaves 114-120)
6

An investigation into the residual effects of a change in sponsorship of a sports event on consumer perceptions of, and attitudes towards the original sponsor and the event itself

Cochetel, Fabrice. January 2006 (has links)
Thesis (M.Tech.)--Durban University of Technology, 2006. / Includes bibliographical references (leaves 114-120) Also available online (PDF file) by a subscription to the set or by purchasing the individual file.
7

A case study in sport sponsorship and relationship marketing a resource based view /

Rosaaen, Kirsten Ryan. January 2002 (has links)
Thesis (M.S.)--University of Memphis, 2002. / Includes bibliographical references (leaves 69-76).
8

An assessment of sponsorship objectives and successful mechanisms as perceived by corporate sponsors of NCAA Division I-A athletic departments

McElrath, Mark B. January 2002 (has links)
Thesis (M.S.)--Slippery Rock University, 2002. / Includes bibliographical references (leaves 59-63).
9

An analysis of consumers' recall and recognition of ambush marketing in the 2004 NCAA Division-I Men's Basketball Championship

Byon, Kun-Wung. January 2004 (has links)
Thesis (M.S.)--Slippery Rock University, 2004. / Includes bibliographical references. Also available online (PDF file) by a subscription to the set or by purchasing the individual file.
10

An analysis of consumers' recall and recognition of ambush marketing in the 2004 NCAA Division-I Men's Basketball Championship

Byon, Kun-Wung. January 2004 (has links)
Thesis (M.S.)--Slippery Rock University, 2004. / Includes bibliographical references.

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