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A no????o de comunica????o p??blica na implanta????o da TV digital no Brasil e na Argentina: estudo comparativoMateus, Tatiane Rodrigues 13 December 2017 (has links)
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Previous issue date: 2017-12-13 / This research does a historical analysis, in methodological terms .The temporal cut is
eight years (2006-2014). This study aims to provide answers about Argentine and
Brazilian public television in face of digital age. This search was based on theoretical
background in public communication and Digital TV. These studies enable a
perception the public digital television as a social development instrument. It
dialogues with public communication and international relations focusing on ISDB-T
on Brazil and Argentina with emphasis on Public Communication. / Esta pesquisa fez um levantamento hist??rico das trajet??rias da implanta????o da Tv
digital no Brasil e na Argentina. O estudo possui recorte entre os anos de 2006 e
2014. Teoricamente, esta pesquisa se baseou em autores que colaboraram com
seus debates entorno da Comunica????o P??blica e que contribu??ram para as reflex??es
sobre TV Digital e TV P??blica. A partir do estudo comparativo foi poss??vel perceber
que as televis??es p??blicas em sua fase digital podem ser utilizadas como
instrumento de desenvolvimento e inclus??o social. A presente an??lise dialoga com a
Comunica????o P??blica e com as Rela????es Internacionais, com foco no modelo de TV
digital nipo-brasileiro.
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