This paper examines the National Child Labor Movement in America at the turn of the 20th century and how it affected collective American social consciousness and civic engagement. One of the first and most important social movements of the Progressive Era led by the National Child Labor Committee, reformers sought to use multiple focal points to unite the American public around the issue of children and the greater good of the nation’s future. In doing so, the movement embedded a new urban social awareness in which Americans finally caught a glimpse into the lives of their fellow citizens, of all classes and backgrounds, and began to develop empathetic practices to initiate social change. Ultimately, this had a significant effect on the future of urban social reform.