This paper examines how selected measures from Ghent's mobility plan can be achievable in Visby's inner city. Gotland has the highest car density and the shortest driving distance in Sweden per person per year (Energicentrum, n.d). Most of the short journeys occur in Visby's inner city (Telia, 2023). This is a problem as short car journeys are often more polluting as carbon dioxide emissions are higher in the first 5km (Energicentrum, n.d). This is a case study with data collected from a document analysis and an interview with an official at Region Gotland to enhance scientific knowledge and understand the limitations and potential for selected measures in Visby.  The selected measures that are evaluated are a Low Emissions Zone, Push and Pull parking strategies and increasing pedestrian and bike mobility through Living Streets and bike parking. These three measures from Ghent were found to be achievable in Visby’s inner city. These measures could be achieved by a long planning process and changed to scale and adapt to Visby's unique inner city. Support from politicians to increase acceptance and allow for better conditions for the implementation would also be beneficial in achieving the measures. Additionally, introducing the measures to Visby could help Gotland reach its 2040 regional development goals and increase sustainable mobility in the inner city.