Web Content Accessibility Guidelines (WCAG) and the Accessible Rich Internet Applications (WAI-ARIA) constitute core accessibility resources for Web designers and developers. To explore their deployment, I conduct interviews with 10 practitioners who use WCAG and WAI-ARIA in their work. Using techniques derived from grounded theory and situational analysis, I develop the concept of conformance work. Conformance work refers to how designers and developers develop harmonized interpretations of WAI-ARIA and WCAG, and the Websites these specifications are meant to instruct. Conformance work is the upstream work designers and developers engage in to invest categories such as “standards compliance” and “Web accessibility” with meaning.

Web Content Accessibility Guidelines (WCAG) and the Accessible Rich Internet Applications (WAI-ARIA) constitute core accessibility resources for Web designers and developers. To explore their deployment, I conduct interviews with 10 practitioners who use WCAG and WAI-ARIA in their work. Using techniques derived from grounded theory and situational analysis, I develop the concept of conformance work. Conformance work refers to how designers and developers develop harmonized interpretations of WAI-ARIA and WCAG, and the Websites these specifications are meant to instruct. Conformance work is the upstream work designers and developers engage in to invest categories such as “standards compliance” and “Web accessibility” with meaning.