V práci je popsán teoretický postup při pořádání eventů, který vychází ze zásad projektového řízení. Tyto postupy jsou také aplikovány v praktické realizaci eventu. Následuje výzkum aktuálních trendů v event managementu a výzkum cílových skupin s pomocí dat MML/TGI.

The subject of this thesis is an evaluation of the market-town Cítoliby and suggestions for improvment of life quality in the village. A vital question were financial instruments, which Cítoliby could gain in the frame of it{\crq}s own developmnet. This thesis is concerning a Program of countryside reneval, where Cítoliby can draw finances for the two suggested investment action. Nowadays is development of villages highly important, the main reason is atractivity for it{\crq}s inhabitans and for those, who would like to live there in the future. A questionnaire was used to gather information and on it`s basis were suggested proceedings to improve the life quality. The project was devided into three years and for this time were finances already alocated.

V práci je popsán teoretický postup při pořádání eventů, který vychází ze zásad projektového řízení. Tyto postupy jsou také aplikovány v praktické realizaci eventu. Následuje výzkum aktuálních trendů v event managementu a výzkum cílových skupin s pomocí dat MML/TGI.

Enclosed in a glass cube, in the space of the gallery, as an artistic act of being, in the confined space of the mind. The time of interaction and bodily impulses will be recorded on the cube's inner walls. The cube as a means to reveal the hidden territory of existence, a space of imagination and thought which drives one towards fulfillment through direct participation.

The aim of this diploma thesis is to analyze impacts of BEPS including Country-by-Country reporting on the business field and on the tax administration. The theoretical part describes the importance of the initiative of BEPS transfer pricing including its the updated package, Action 8-10. Next part describes and compares the actual transfer pricing regulations in the countries of Visegrad 4 and in Germany. The last part of the diploma thesis analyzes the current transfer pricing situations and the cases of multinational corporation such as Google and Starbucks and it is followed by chaptures analyzing possible advantages and disadvantages that will arise from the new statement of CBCR.

This thesis deals with the topic of the economy of sports events. In The practical part describes three different sports events: Mácháčský pohodář, Jablonecký běh do pohody and Tygří skiatlon. On each of them is demonstrated one of the specific activities leading to the organization of medium-sized sports events (from 100 to 500 participants). The main goal is to reveal (in detail) the issue of the organization, financing and promotion of sports events and thus provide readers with guidance for future events of similar structure. The work is further discussed the issue how to organize the event with the aid of project management. The next task is to analyze and evaluate the economic impact of selected sports events to the region in which it is held. The result of this analysis was finally confirm the hypothesis that medium-sized sports events, in our case Mácháčský pohodář, have a relevant economic impact on the area in which they are organized.

Title: Principles of safety measures of sports events organizers without the involvement of police Objectives: The aim of this thesis is a description of security measures at sporting events organizers. Methods: The thesis theoretical style is focused on searching for available sources of study and research, and writing their summary comparing safety measures of the organizers. Results: This work describes the activities of the organizers of sports events and precautions that must be provided prior to each sports organizer game. The work includes development of both selected sports, a description of spectator violence and groups on spectator violence most often involved. Keywords: safety, organizer, sports events, violence, viewer

The thesis presents an analysis of the current status of rural tourism in the "Za Moravú" microregion and the possibility of its development. The first part of the thesis clarifies the theoretical background and the basic concept of the topic and, at the same time, it describes the current situation in the microregion as far as rural turism is con-cerned and the services to tourists as well as local inhabitants. The second part of the thesis analyses a questionnaire survey which focused on the level of satisfaction of the tourists and local people with rural tourism. The final part of the thesis offers a draft of a project for grants from the European Union funds which would help to increase the quality of rural tourism and proposes several measures for the development of rural tou-rism in the "Za Moravú" region.

MASTER thesis is focused on the evaluation of performance business entity through a balanced system of indicators. Its aim is to establish a basic framework Balanced Scorecard method and design for its implementation in the strategic management of the company. The theoretical part focuses on the issue of the definition of Balanced Scorecard method, including a description of the individual perspectives, implementation procedures and possible barriers to implementation. The practical part contain an evaluation of the current state of the business and propose a strategy for manufacturing business entity, that forms the basis for the design of implementation of Balanced Scorecard method through strategic actions. The work also includes strategic analysis and marketing research in the form of a questionnaire survey. Finally, the proposed timetable for the implementation of BSC, including calculation of cost effectiveness of individual strategic actions

This thesis is practically and theoreticaly composed. The theoretical part of this thesis deals with visual processing of the theme ?The Animal? in the past, including both graphics and drawing too. The thesis also discusses capture of animal movements in the artistic way. Mentioned are authors with art works in the field connected with the thesis theme, and their influence on my work. Besides other topics the discussion on usage of the technique within the educational practice is included. Practical part of thesis includes the set of fourteen prints in formats A3 and A4. The prints are processed in both black and white and color by use of the reliéf printing, specifically linocut, combined with watercolor coloring.