This project aims to challenge preconceptions of mental health and attempts to conceptually dissect the popular phrase “mental health is a luxury”. The dissection is grounded on a theoretical background related to the inefficiencies of the health care system, advocacy movements of health care rights, material culture and luxury consumption, in order to conceptualize design strategies for sociocultural change.The concept challenges the perception of mental health care as luxury through the invitation of other mental health sufferers into a collaborative co-design space that generates information about their subjective lived experiences and needs, through participatory and empathic design methods. Jewelry has been selected as a design medium that combines possibilities of self-expression, involvement in co-crafting, similarities to other devices for self-regulation and preconceptions of status. The socioeconomic issues of the accessibility of mental health care reveals inequalities related to social status, and jewelry with its historical connotation as a social status symbol is used in this project as a critical tool to portray and question the correlation between socioeconomic privilege and mental health care. The collaborative process of co-designing and translating real people’s needs into customized jewelry works as an attempt to redefine jewelry as a manifestation of human needs and to cultivate mental health sufferers’ agency and power towards their own health.