Cosmetic market has evolved and becomes a fashion trend in this abundance of material modern society. It is a smooth transition from ¡§for woman¡¨ in the old-fashioned society to today¡¦s new breed ¡§for man¡¨ outburst. It is also the revolution from the ¡§external care products¡¨ to ¡§internal care products.¡¨ The marketing channel has even involved into multi-diversified channels to reach the variety of consumers. As the result, the current global ¡§in-take¡¨ cosmetic market has reached to 46.7 billion USD. Under the advocate of this new concept, Taiwan¡¦s food market is also growing quietly and steadily. When a consumer is considering a cosmetic product in this rapid changing market, their buying desire often depends on their knowledge of the product¡¦s value through self-recognition. This dissertation will conduct a detail examination on the consumers¡¦ cognitions, affect and conation regarding the different channels of the product information source. From this study¡¦s objects in the ¡§drinkable cosmetic¡¨ market, we can concentrate on: 1.Consumers who possess the direct experience with the drinkable cosmetic has a significant affect than those who do not possess the same experience. 2.In comparison with advertisement affect, the consumers who had direct experience has had a greater impression regarding the product. 3.The cross functional between ¡§direct experience¡¨ and ¡§product involvement¡¨ does not consist affect on the studied result. Therefore, despite the different levels of product involveness from the consumers, it will not affect their direct experience nor advertisement affect. It will also not affect the consumers¡¦ buying desire. This research is focusing on the cosmetic market¡¦s new concept on care product, which is the drinking product. Even though the study is concentrating on this later developed market, there are still many aspects of the research that can be further discussed.

This diploma work is aimed at the basic information about the importance of the drinkable regime especially at elderly people and at the topic of the drinkable regime at seniors in collective facilities in general. The theoretical part contents information about the process of human organism ageing and about the importance of the drinkable regime in senior age. It solves health consequences while the drinkable regime is not being kept sufficiently and it specifies the drinkable regime in senior age during hot and colder periods of the year. In particular chapters there are specified different kinds of water, their elements, particular parts of beverages and their pertinence for the senior population. The practical part analyses the results of the research that was performed by means of anonymous questionnaires in the facilities for seniors and in hospitals for patients under long-term treatment. These questionnaires are aimed at the frequency, amount and the assortment of the consumed beverages in particular periods of the year and it should reveal if the seniors are well informed about the drinkable regime in connection with their health condition. The research has proved that seniors are sufficiently informed about the principles of the drinkable regime but they are often limited by the financial situation or by the level of their self-support.

Made available in DSpace on 2016-04-29T14:16:11Z (GMT). No. of bitstreams: 1 Antonia Marcia Araujo Guerra Urquizo Valdivia.pdf: 5791170 bytes, checksum: 78b76ac202a331996c399504a566732c (MD5) Previous issue date: 2012-05-21 / Conselho Nacional de Desenvolvimento Científico e Tecnológico / This dissertation presents in itself important components of critical analysis about the challenge of democratization of the access to potable (drinkable) water at the seminar of the central wild drought and arid region of caatinga, in the state of Ceará, when defending with grate enthusiasm that the fact of northeastern drought (lack of water) is not a simple environmental phenomenon but it is, in truth, one of the most complete expressions (utterances) of the social question. To this, the social Marxist theory, takes as base the structure of development of this research the way that put the conflicts for water as part of the capitalist system. It is based on the exploration and domination, either, from the employees and of the natural richness. The theorethical methodological argumentation about the present study is supported by various pillars indispensable for the construction of this dissertation developed (divided) into four chapters: 1) POLITICAL CONJUNTURE OF THE WATER It deals with the historic and distribution of water on the earth (ground), and also, the political management of the water, starting from the commitees of hydrographical basins, the world forum of the water and of the counsels of hydric resources, beside of problemize the current role of the world council of water in the commercialization of the water. 2) THE WATER AS MARCHANDISE (COMODITY) IN THE CAPITALIST SYSTEM It discusses aspects of the capitalist system in the expropriation of the water to transform it into merchandise and yet exposes the capitalist democracy of the water, mainly the offensive of the neo-liberal project in Latin America. The war for water and for the life . 3) THE BRAZILIAN NORTHEAST INVENTION It brings elements to analyse the socio-historical formation of the brazilian space in special the north-eastern Region, resultant of a national pact in intrinsical resistence-domination relation, country-city, and development-subdevelopment.; time space. It discusses yet the agreements and divergencies, respecting the North-eastern drought (seca) a critical vision about the heterogeneous condition of DNOCS. 4) THE WAY OF LOOKING FOR WATER It shows the ethics as the structural part of the socio-historical dynamics emerged from the dispute to power, configured by the conflicting interests of the social classes, besides socialize antihegemonical, iniciatives, having as perspective the democratization of the water. Jet this reseach is regarded, of importance, not, only for the municipality of Itatira/CE (birth-place of the author) but, when taking in account the national hydrographical scenary making part of the discussions inherent to the social-service contribution, in the effort for the democratization of the access to water / Esta dissertação traz importantes elementos constitutivos de análise crítica sobre os desafios para a democratização do acesso à água potável no semiárido da caatinga do sertão central cearense, ao defender veementemente que a seca nordestina (falta d‟água) não é um fenômeno meramente ambiental, e sim uma das expressões cabais da Questão Social. Para isso, a Teoria Social Marxista embasa a estrutura do desenvolvimento desta pesquisa, na medida em que coloca os conflitos pela água como inerentes ao sistema capitalista. Tem em sua base a exploração e a dominação, tanto dos trabalhadores como também de toda a riqueza natural. A argumentação teórico-metodológica sobre o estudo em questão é sustentada por diversos pilares, imprescindíveis para a construção desta dissertação desenvolvida por meio de quatro capítulos: 1) CONJUNTURA POLÍTICA DA ÁGUA trata do histórico e distribuição da água na Terra, bem como da gestão política da água, a partir dos comitês de bacias hidrográficas, Fórum Mundial da Água e dos conselhos de recursos hídricos, além de problematizar o papel atual do Conselho Mundial da Água na comercialização da água. 2) A ÁGUA ENQUANTO MERCADORIA NO SISTEMA CAPITALISTA aborda as facetas do sistema capitalista na expropriação da água para torná-la mercadoria e traz ainda a democracia capitalista da água, sobretudo a ofensiva do projeto neoliberal na América Latina A guerra pela água e pela vida . 3) A INVENÇÃO DO NORDESTE BRASILEIRO traz elementos para se analisar a formação sócio-histórica do espaço brasileiro, especialmente a Região Nordeste, resultado de pacto nacional numa intrínseca relação resistência-dominação; campo-cidade e desenvolvimento-subdesenvolvimento; tempo-espaço. Discute ainda os encontros e desencontros na seca nordestina, uma visão crítica sobre a heterogeneidade do DNOCS. 4) O CAMINHO EM BUSCA DAS ÁGUAS apresenta a ética como parte estrutural da dinâmica sócio-histórica, construída numa disputa de poder, configurada pelos contraditórios interesses das classes sociais, além de socializar iniciativas contra-hegemônicas tendo como perspectiva a democratização do acesso à água. Considera-se ainda a importância desta pesquisa, não somente para o município de Itatira/CE (terra natal da autora), ao colocá-lo como importante no cenário da hidrografia nacional, mas para compor as discussões inerentes à contribuição do Serviço Social na luta pela democratização do acesso à água

The title of this oliploma work signifies that it treats the nutrition issue of people falling unaler generation 50 plus. The topic was focused on the eating habits and drinking reginen with people at the range from 50 to 65 years of onge. The research tends to generation 50 plus acceptance and willingness to adapt to the diet arrangements. The question of health education and the attitude to the rational nutrition in this generation has also been mentioned. We should pay more attention to these points of issue because nutrition generally has a great number of impacts on the agring process of organism and therefore on the quality of people´s old age, too. This work tends to find out how generation 50 plus has faced up to taking meals according to the rules of the rational nutrition.

Orientador: Edevar Luvizotto Junior / Dissertação (mestrado) - Universidade Estadual de Campinas, Faculdade de Engenharia Civil, Arquitetura e Urbanismo / Made available in DSpace on 2018-08-09T19:18:58Z (GMT). No. of bitstreams: 1 Trimboli_MarceloJose_M.pdf: 5392045 bytes, checksum: cc7d8b290241329ec9e101fc336f718c (MD5) Previous issue date: 2006 / Resumo: Neste trabalho são estudadas e avaliadas as etapas que visam a aplicação de modelagem matemática para obtenção de parâmetros de qualidade como a concentração de cloro livre residual em sistemas de abastecimento de água. Como estudo de caso e avaliação da proposição fui empregado o setor de abastecimento de Vila Liberdade na Cidade de Jundiaí-SP. Os resultados foram comparados com medições exaustivas de campo / Abstract: This work were studied and evaluated the stages that look for the use of the mathematics modeling to get parameters of quality like residual free chlorine concentration in network pipes . How case study and valuation of the proposition it was used the water supply sector of Vila Liberdade in the town of Jundiai - estate of São Paulo, BraziL The results were compared with exhaustive field measures / Mestrado / Recursos Hidricos / Mestre em Engenharia Civil

This thesis is focused on one of the biggest realized development areas in the Czech republic -- Holešov Strategic Industrial Zone and tries to find a solution of the current unfavourable situation in the zone which is defined by localization of only one investor. The first part of the thesis is dedicated to the industrial zones in general and also to the role they play in the economic development of a region. It contains a brief characteristics of the Holešov Strategic Industrial Zone, Zlín region and Kroměříž microregion where the zone is situated. An analysis of a region related the Holešov Strategic Industrial Zone is not omitted from this part of the thesis. In the second part of the thesis the current situation in the Holešov Strategic Industrial Zone is analyzed and the analysis is focused mainly on the topics that create conflicts between the management of the zone and the interest associations. These conflicts belong among the causes of the current minimal filling of the zone by the investors. The last part of the thesis describes and analyses the possible ways how to solve the conflict situation between the management of the zone and the interest associations and thus accomplishes the objective of the thesis. The objective of the thesis is to evaluate the possibilities of solving the current conflict situation related to the Holešov Strategic Industrial Zone.

Diploma thesis is aimed to drainage of the sewerage and rain waters, drinkable water and fire-extinguishing water supply and supply of the gas to the gas appliances. Theoretical part is dealing with the sewerage water and its usage. Technical part is dealing with the building water distribution to sanitary installations and gas installations in the chosen solution.