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The Global ETD Search service is a free service for researchers
to find electronic theses and dissertations. This service is
provided by the
Networked Digital Library of Theses and Dissertations.
Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
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Showing 61 to 70 of 116 (0.034 seconds)Spelling suggestions: "subject:"marks."" "subject:"markt.""
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Brand Portfolio Strategies in Fashion IndustriesMuller, Francois. January 2007 (has links) (PDF)
Master-Arbeit Univ. St. Gallen, 2007.
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Identität der Marke "Weltklasse Zürich" Analyse und Strategie /Bürge, Chantal. January 2008 (has links) (PDF)
Master-Arbeit Univ. St. Gallen, 2008.
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| 63 |
Implikationen des Individualismus für das Marketing Überwindung der Last fortschreitender Pluralisierung mittels Maßnahmen der Identitätsstabilisation und Reintegration /Pfisterer, Thomas. January 2006 (has links) (PDF)
Bachelor-Arbeit Univ. St. Gallen, 2006.
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| 64 |
Das Markenrecht als Instrument und Reflex des Wettbewerbs eine systematische Darstellung der Marke als Verzahnung von Wettbewerbsmittel und Rechtsinstitut auf Basis der europäischen und deutschen Markenrechtsreform /Ulferts-Römmermann, Viola. Unknown Date (has links) (PDF)
Universiẗat, Diss., 2002--Bremen.
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| 65 |
Die steuerrechtliche Behandlung der Marke im Konzern (einschliesslich Steuerplanung) /Hinny, Pascal. January 1995 (has links) (PDF)
Hochsch. für Wirtschafts-, Rechts- und Sozialwiss., Diss.--St. Gallen, 1995.
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| 66 |
Multinational trademark registration systems : international trademark registration today and in the future /Müller, Barbara K. January 2002 (has links) (PDF)
Univ., Diss.--Zürich, 2002.
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| 67 |
Informelle Mitgliedschaft in Brand Communities Einflussfaktoren, Konsequenzen und GruppenunterschiedeHoppe, Melanie January 2009 (has links)
Zugl.: Klagenfurt, Univ., Diss., 2009
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| 68 |
Study on the communication strategy to increase the awareness of fabric Hanji in Swedish marketEunyoung, Kyoung January 2011 (has links)
Environmental sustainability is the most important issues in today’s business. They alsoinfluenced the fashion industry and elicit demand for eco-friendly clothes. Although thedemand for sustainable products is rapidly growing, quite few of sustainable materials areknown in fashion industry. Therefore, the thesis investigates one potential sustainable fabric,fabric Hanji and suggests strategies to improve awareness of the fabric in Swedish marketwhich has potential for being a huge market for the sustainable fabrics.The thesis studies characters of Swedish general market as well as fashion market andalso surveys consumer behaviour related to Hanji and Korean fashion’s image. As a result,the thesis figures out that unawareness of Korean fashion and Korean negative image arechallenges for Hanji business to be known Swedish consumers although Swedish market hasvarious attractive features. Based on the results, this thesis provides two methods to increasethe awareness of the fabric—providing the fabric for student designers and holdingworkshops for senior consumers.The two suggestions are definitely an important and meaningful start to introduce fabricHanji to the market. In addition, they will inspire those who are trying to market the fabric. / Program: Magisterutbildning i fashion management med inriktning modemarknadsföring
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| 69 |
Formaler Markenschutz für Farben? : über die Schutzfähigkeit abstrakter Farbmarken und ihr Verhältnis zur nationalen und internationalen Wettbewerbsordnung /Bölling, Markus. January 2007 (has links)
Universiẗat, Diss.--Hannover, 2006. / Literaturverz. S. 415 - 433.
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| 70 |
Intent-to-use im US-amerikanischen MarkenrechtWesel, Felix January 2007 (has links)
Zugl.: München, Univ., Diss., 2007
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