A majority of the world’s population can be classified as Bottom of the Pyramid (BoP), which means that they earn less than USD 3,000 per year. In addition, it is estimated that 12 % of the worlds BoP population live in Africa. Due to the vast economic growth in Africa - which will boost the African consumers income level -we have decided to write a dissertation that regards the African BoP consumers.The purpose of this dissertation is to investigate iffive BoP market barriers exist in the African countries Tanzania and Kenya. In order to answer the research question, we conducted interviews with two different companies established in the Tanzanian respectively Kenyan BoP market. It was possible to answer the research question through the primary data collected during these interviews.Our main findings from the empirical analysis indicated that four out of five market barriers in the Tanzanian and Kenyan BoP markets are accepted, and that both of the companies had to adapt to the different barriers. In addition, Company A and Company B also find solutions to these accepted market barriers in their respective BoP markets.This dissertation will be of value since Africa’s economy is steadily growing, which will attract more companies in the near future. Furthermore, research in how toovercome market barriers in order to establish successful business in low-income markets will also be valuable.

The challenge of the twenty first century is to enable economic growth and increase both the environmental quality and social inclusiveness, while mitigating and adapting to the impacts of climate change. The need for a transition to more sustainable consumption and production patterns is undeniable, and sustainable economic growth must be placed at the heart of future development for all citizens – private and public. The South African private sector is under enormous pressure to remain competitive within the context of the global financial crisis while balancing the interests of society, the environment and its shareholders. It has been suggested that there are discrepancies between what companies say and what they actually do, as they are challenged to move from policy to action. This study aimed to research the role and utilisation of voluntary climate change mitigation mechanisms within the South African private sector, to gain insights into the potential market barriers impeding the large-scale uptake of such mechanisms. The study was guided by three research objectives: <ul> <li> To identify thematic clusters of market barriers for voluntary climate change mitigation in the South African private sector.</li> <li> To identify potential market barriers for voluntary climate change mitigation in the South African private sector.</li> <li> To provide recommendations to increase the implementation of climate change mitigation by the corporate sector in South Africa.</li></ul> This research process involved exploring market barriers in the climate change mitigation market through a literature review, and developing a questionnaire with experts in the climate change sector. Thereafter, the Johannesburg Stock Exchange (JSE) Sustainability Reporting Investment (SRI) Index 2010 companies were surveyed using the questionnaire, followed by semi-structured interviews to provide further depth to the findings. The research findings suggest that the South African private sector has adopted a “take position, wait and see approach”. This approach places them in a position to take advantage of, and influence, the opportunities and risks associated with climate change without having a negative impact on the bottom line. The primary barrier to voluntary climate change action concerns the lack of local and international policy frameworks. Additionally, the different rules and resultant uncertainty around local and international frameworks seems to impede consistent and meaningful action. While this uncertainty does not prevent the private sector from taking voluntary action, it does appear to negatively affect the overall scale and type of climate change mitigation efforts. Furthermore, companies are continually improving the quality of sustainability reporting and public disclosure, the challenge still lies in translating these strategies into daily operations and sustainable practice beyond ad hoc actions. / Dissertation (MCom)--University of Pretoria, 2013. / Business Management / unrestricted

<p>The main objective of this study was to identify ways in which transaction costs can be lowered to improve small-scale farmers&rsquo / participation in and returns from agricultural output markets, with specific reference to small-scale mango farmers in Limpopo province. This study hypothesizes that transaction costs are lower in informal spot markets and increase when small-scale farmers sell in more structured markets (formal markets). This study builds on transaction cost economics (TCE) to demonstrate how to overcome transaction cost barriers that small-scale mango farmers face in the agro-food markets. The approach to collect primary information was sequenced in two steps: first, key informant and focus group interviews were conducted and, secondly, a structured survey instrument was administered in two districts of Limpopo. A total of 235 smallscale mango farmers were interviewed. A binary logistic regression model was used to estimate the impact of transaction costs on the likelihood of households&rsquo / participation in formal (=1) and informal (=0) agro-food markets. STATA Version 10 was used to analyse the data. This study found that a larger proportion of male than female farming households reported participation in the formal markets, suggesting deep-seated gender differentiation in market participation. The average age of small farmers participating in formal markets is 52, compared to 44 for those in informal markets, implying that older farmers might have established stronger networks and acquired experience over a longer period. Farmers staying very far from the densely populated towns (more than 50 km) participate less in the formal markets than those staying closer (0 &ndash / 25 km and 26 &ndash / 49 km), which implies that the further they are from the towns, the less the likelihood of farmers selling in the formal markets. Farmers who own storage facilities and a bakkie (transportation means) participate more in formal markets compared to those who do not own these assets, which suggests that these farmers are able to store mangoes, retaining their freshness and subsequently delivering them to various agro-food markets on time. Households that participate in formal markets have high mean values of income and social grants. However, this study found that the likelihood of a household&rsquo / s participation in the markets is less as income and social grants increase. This suggests that households do not invest their financial assets in order to overcome market access barriers. A large proportion of households that own larger pieces of arable land participate in the formal markets, which implies that they are able to produce marketable surplus. Households that have a high mean value (in Rand) of cattle participate more in formal markets than in informal markets. However, this study found that the likelihood of a household&rsquo / s participation in the markets does not change with an increase in the value of its livestock. These findings suggest that households do not sell their cattle in order to overcome market access barriers. Reduced transaction costs for small-scale mango farmers in Limpopo should improve their participation in and returns from the agro-food markets. Policy interventions to support this need to focus on: access to storage and transportation facilities, enforcement of gender equity requirements in existing policies, and better access to information about markets.</p>

<p>The main objective of this study was to identify ways in which transaction costs can be lowered to improve small-scale farmers&rsquo / participation in and returns from agricultural output markets, with specific reference to small-scale mango farmers in Limpopo province. This study hypothesizes that transaction costs are lower in informal spot markets and increase when small-scale farmers sell in more structured markets (formal markets). This study builds on transaction cost economics (TCE) to demonstrate how to overcome transaction cost barriers that small-scale mango farmers face in the agro-food markets. The approach to collect primary information was sequenced in two steps: first, key informant and focus group interviews were conducted and, secondly, a structured survey instrument was administered in two districts of Limpopo. A total of 235 smallscale mango farmers were interviewed. A binary logistic regression model was used to estimate the impact of transaction costs on the likelihood of households&rsquo / participation in formal (=1) and informal (=0) agro-food markets. STATA Version 10 was used to analyse the data. This study found that a larger proportion of male than female farming households reported participation in the formal markets, suggesting deep-seated gender differentiation in market participation. The average age of small farmers participating in formal markets is 52, compared to 44 for those in informal markets, implying that older farmers might have established stronger networks and acquired experience over a longer period. Farmers staying very far from the densely populated towns (more than 50 km) participate less in the formal markets than those staying closer (0 &ndash / 25 km and 26 &ndash / 49 km), which implies that the further they are from the towns, the less the likelihood of farmers selling in the formal markets. Farmers who own storage facilities and a bakkie (transportation means) participate more in formal markets compared to those who do not own these assets, which suggests that these farmers are able to store mangoes, retaining their freshness and subsequently delivering them to various agro-food markets on time. Households that participate in formal markets have high mean values of income and social grants. However, this study found that the likelihood of a household&rsquo / s participation in the markets is less as income and social grants increase. This suggests that households do not invest their financial assets in order to overcome market access barriers. A large proportion of households that own larger pieces of arable land participate in the formal markets, which implies that they are able to produce marketable surplus. Households that have a high mean value (in Rand) of cattle participate more in formal markets than in informal markets. However, this study found that the likelihood of a household&rsquo / s participation in the markets does not change with an increase in the value of its livestock. These findings suggest that households do not sell their cattle in order to overcome market access barriers. Reduced transaction costs for small-scale mango farmers in Limpopo should improve their participation in and returns from the agro-food markets. Policy interventions to support this need to focus on: access to storage and transportation facilities, enforcement of gender equity requirements in existing policies, and better access to information about markets.</p>

Magister Economicae - MEcon / The main objective of this study was to identify ways in which transaction costs can be lowered to improve small-scale farmers’ participation in and returns from agricultural output markets, with specific reference to small-scale mango farmers in Limpopo province. This study hypothesizes that transaction costs are lower in informal spot markets and increase when small-scale farmers sell in more structured markets (formal markets). This study builds on transaction cost economics (TCE) to demonstrate how to overcome transaction cost barriers that small-scale mango farmers face in the agro-food markets. The approach to collect primary information was sequenced in two steps: first, key informant and focus group interviews were conducted and, secondly, a structured survey instrument was administered in two districts of Limpopo. A total of 235 smallscale mango farmers were interviewed. A binary logistic regression model was used to estimate the impact of transaction costs on the likelihood of households’ participation in formal (=1) and informal (=0) agro-food markets. STATA Version 10 was used to analyse the data. This study found that a larger proportion of male than female farming households reported participation in the formal markets, suggesting deep-seated gender differentiation in market participation. The average age of small farmers participating in formal markets is 52, compared to 44 for those in informal markets, implying that older farmers might have established stronger networks and acquired experience over a longer period. Farmers staying very far from the densely populated towns (more than 50 km) participate less in the formal markets than those staying closer (0 – 25 km and 26 – 49 km), which implies that the further they are from the towns, the less the likelihood of farmers selling in the formal markets. Farmers who own storage facilities and a bakkie (transportation means) participate more in formal markets compared to those who do not own these assets, which suggests that these farmers are able to store mangoes, retaining their freshness and subsequently delivering them to various agro-food markets on time. Households that participate in formal markets have high mean values of income and social grants. However, this study found that the likelihood of a household’s participation in the markets is less as income and social grants increase. This suggests that households do not invest their financial assets in order to overcome market access barriers. A large proportion of households that own larger pieces of arable land participate in the formal markets, which implies that they are able to produce marketable surplus. Households that have a high mean value (in Rand) of cattle participate more in formal markets than in informal markets. However, this study found that the likelihood of a household’s participation in the markets does not change with an increase in the value of its livestock. These findings suggest that households do not sell their cattle in order to overcome market access barriers. Reduced transaction costs for small-scale mango farmers in Limpopo should improve their participation in and returns from the agro-food markets. Policy interventions to support this need to focus on: access to storage and transportation facilities, enforcement of gender equity requirements in existing policies, and better access to information about markets. / South Africa