Thesis (M. Phil.)--Hong Kong University of Science and Technology, 2002. / Includes bibliographical references (leaves 63-66). Also available in electronic version. Access restricted to campus users.

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South Africa's automotive industry has become an increasingly important contributor to the country's gross domestic product, largely through the strong growth in the motor vehicle and component exporting sector. The South African Motor Industry is ranked 20th in the world in terms of vehicle production. It is responsible for an estimated 80% of Africa's vehicle productivity and makes 0.85% of the world's vehicles. In this study, the automotive industry in South Africa is investigated, how it was influenced during the recession which started at the end of 2008 and went through the 2009 period, what effect it had on the market as well as the influence on sales during that period. In the literature section, the 4P's of the marketing mix are explained and discussed as well as how it influences the automotive industry. The purpose of this study is to see specifically how the Klerksdorp dealerships were influenced by the recession and what decisions they had undertaken to tackle the problems that they encountered. This study also investigates what influences the marketing mix had on the different dealerships in Klerksdorp area. From the empirical study done, the conclusion is that the dealerships in Klerksdorp were struggling through the economic crisis. As far as the product was concerned, the different dealerships concentrated on the best selling lines during the recession period. Very few dealerships adjusted their prices and very few offered extras that were already included in the price. With the promotion, it was actually established that the dealerships did not actually put any extra effort in order to promote their vehicles. Four out of nine dealerships decreased their promotion expenditure, while the other five kept it at the same level. None of the dealerships has increased their promotional spending during the time of recession. Finally, the recommendations to the dealerships, as how to improve the marketing and sales through the correct use of the marketing mix, especially through the use of promotion in the Klerksdorp dealerships were made. / Thesis (M.B.A.)--North-West University, Potchefstroom Campus, 2010.

South Africa's automotive industry has become an increasingly important contributor to the country's gross domestic product, largely through the strong growth in the motor vehicle and component exporting sector. The South African Motor Industry is ranked 20th in the world in terms of vehicle production. It is responsible for an estimated 80% of Africa's vehicle productivity and makes 0.85% of the world's vehicles. In this study, the automotive industry in South Africa is investigated, how it was influenced during the recession which started at the end of 2008 and went through the 2009 period, what effect it had on the market as well as the influence on sales during that period. In the literature section, the 4P's of the marketing mix are explained and discussed as well as how it influences the automotive industry. The purpose of this study is to see specifically how the Klerksdorp dealerships were influenced by the recession and what decisions they had undertaken to tackle the problems that they encountered. This study also investigates what influences the marketing mix had on the different dealerships in Klerksdorp area. From the empirical study done, the conclusion is that the dealerships in Klerksdorp were struggling through the economic crisis. As far as the product was concerned, the different dealerships concentrated on the best selling lines during the recession period. Very few dealerships adjusted their prices and very few offered extras that were already included in the price. With the promotion, it was actually established that the dealerships did not actually put any extra effort in order to promote their vehicles. Four out of nine dealerships decreased their promotion expenditure, while the other five kept it at the same level. None of the dealerships has increased their promotional spending during the time of recession. Finally, the recommendations to the dealerships, as how to improve the marketing and sales through the correct use of the marketing mix, especially through the use of promotion in the Klerksdorp dealerships were made. / Thesis (M.B.A.)--North-West University, Potchefstroom Campus, 2010.

The classification of vehicle types and their attributes for various traffic modelling exercises is a common occurrence. The increasing use of microsimulation packages, which are based on modelling individual vehicles through the road network, points to the importance of having proper vehicle attributes specified in order to achieve the modelling results that match real-life conditions. / The use of a customised vehicle fleet instead of the default types that are usually built into microsimulation software will allow more accurate estimation of traffic performance indicators, such as speeds, travel times, capacity, fuel consumption etc. Most notably the accurate classification of vehicles is essential for reliable vehicle emissions modelling to occur, since the type and fuel used by vehicles has a significant effect on their emissions performance. To this end there are a number of databases that can be used for vehicle classification, these include but are not limited to: Australian Bureau of Statistics Motor Vehicle Census Data; Austroads Vehicle Classifications; Fleet composition models produced by Bureau of Transport Economics. / This thesis describes the development of the customised vehicle fleet to be used in Paramics microsimulation modelling package by Quadstone in the UK. Vehicle fleet profiles were developed for South Australian urban and rural conditions based on Australian Bureau of Statistics Motor Vehicle Census data and supplemented with other sources of vehicle kinematics and physical characteristics. / Thesis (MEng(TransportSystemsEng))--University of South Australia, 2005

The classification of vehicle types and their attributes for various traffic modelling exercises is a common occurrence. The increasing use of microsimulation packages, which are based on modelling individual vehicles through the road network, points to the importance of having proper vehicle attributes specified in order to achieve the modelling results that match real-life conditions. / The use of a customised vehicle fleet instead of the default types that are usually built into microsimulation software will allow more accurate estimation of traffic performance indicators, such as speeds, travel times, capacity, fuel consumption etc. Most notably the accurate classification of vehicles is essential for reliable vehicle emissions modelling to occur, since the type and fuel used by vehicles has a significant effect on their emissions performance. To this end there are a number of databases that can be used for vehicle classification, these include but are not limited to: Australian Bureau of Statistics Motor Vehicle Census Data; Austroads Vehicle Classifications; Fleet composition models produced by Bureau of Transport Economics. / This thesis describes the development of the customised vehicle fleet to be used in Paramics microsimulation modelling package by Quadstone in the UK. Vehicle fleet profiles were developed for South Australian urban and rural conditions based on Australian Bureau of Statistics Motor Vehicle Census data and supplemented with other sources of vehicle kinematics and physical characteristics. / Thesis (MEng(TransportSystemsEng))--University of South Australia, 2005

The classification of vehicle types and their attributes for various traffic modelling exercises is a common occurrence. The increasing use of microsimulation packages, which are based on modelling individual vehicles through the road network, points to the importance of having proper vehicle attributes specified in order to achieve the modelling results that match real-life conditions. / The use of a customised vehicle fleet instead of the default types that are usually built into microsimulation software will allow more accurate estimation of traffic performance indicators, such as speeds, travel times, capacity, fuel consumption etc. Most notably the accurate classification of vehicles is essential for reliable vehicle emissions modelling to occur, since the type and fuel used by vehicles has a significant effect on their emissions performance. To this end there are a number of databases that can be used for vehicle classification, these include but are not limited to: Australian Bureau of Statistics Motor Vehicle Census Data; Austroads Vehicle Classifications; Fleet composition models produced by Bureau of Transport Economics. / This thesis describes the development of the customised vehicle fleet to be used in Paramics microsimulation modelling package by Quadstone in the UK. Vehicle fleet profiles were developed for South Australian urban and rural conditions based on Australian Bureau of Statistics Motor Vehicle Census data and supplemented with other sources of vehicle kinematics and physical characteristics. / Thesis (MEng(TransportSystemsEng))--University of South Australia, 2005

Thesis (Ph.D.)--University of Maryland, College Park, 2008. / Adviser: Matthias Ruth. Includes bibliographical references.

Thesis (M.S.)--West Virginia University, 1997. / Title from document title page. "December 1997." Document formatted into pages; contains xi, 159 p. : ill. Vita. Includes abstract. Includes bibliographical references (p. 131-132).

Thesis (PhD) - [Life & Social Sciences], Swinburne University of Technology, 2009. / Submitted in partial fulfillment of the requirements for the degree of Doctor of Philosophy, [Life & Social Sciences], Swinburne University of Technology - 2009. Typescript. Includes bibliographical references (p. 243-273)