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Optimalizace školské sítě je významný zásah do strategického řízení škol. Na příkladu ISŠ, OU a U Slaný jsem se pomocí analýz vnějšího a vnitřního prostředí snažila tyto změny vyhodnotit a poskytnout tak důkaz pozitivního přínosu procesu optimalizace všem zainteresovaným skupinám. Tato práce by měla vést k určení strategického systému plánování školy v návaznosti na aktuální stav, ověření spokojenosti klientů školy a napomoci tak strategickému řízení v organizaci.

The goal of the thesis is creating marketing strategy of small intuitive driven family business. Small and medium sized entities where Sprint belongs, have defined marketing strategy rarely. Therefore marketing strategy and its implementation into the management is big competitive advantage. Theoretic part of the thesis includes strategic analysis of external and internal environment of the enterprise which is summarized by SWOT analysis. Marketing strategy based on strategic analysis conclusions is defined in several areas: main marketing goals, human resources, product portfolio, price, distribution and communication.

The aim of this thesis is to make a strategic analysis of the company OLIVIER FOOD s.r.o. using selected methods and tools, to reveal its strengths and weaknesses and to propose a strategy to improve the situation in the company.

The diploma thesis introduces the possibility to realize the building of a developer project as entrepreneurial plan. In this thesis the developer project means an administrative building. It covers a theoretical description of the entrepreneurial plan, its structure and requirements for it, further the evaluation of the building of administrative buildings in CR, the analysis of general and branch backgrounds, also the risk policy with the map of risk for the set development. At the end there is introduced a project of the realization of the entrepreneurial plan in the monitored enterprise and the financing of the project.

Resume (AJ) The diploma thesis deals with the influences of sociocultural environment on the formation (shaping) of the music interests of pupils. Two factors influence the music development of children - inherited dispositions and abilities; and the influence of the environment. It is necessary to stimulate the development of abilities. Without this stimulation even the most talented child can't be successful. The first influential factor is a family, especially in the early child's years. Later on, it is a school and musically-educational process. Music interests are further formed by television and radio, the Internet, or friends and the environment where one moves. Nowadays, pupils have the opportunity to do various activities in their leisure time. They can attend different clubs and courses, learn English or another foreign language, get educated in music or another field, spend time chatting with their friends, playing computer games or watching films. How to provide pupils with being interested in music? At one time, Prof. Václav Holzknecht wrote that it is necessary to take care of transferring music towards people on time and suitably. It was said that people had to recognize music and become fond of it - and this can be achieved only during children and young ages. To achieve good results, two...

The aim of this thesis is to perform Stategic analysis on the STUDENT Agency company.The analysis is one of the tools which help to create a succesfull strategic plan of the company.The first part is theoretical and it is focused on describing methods applied in the second part. Analysis in the second part is contains macro environment analysis and analysis of the micro environment, analysis of internal resources and capabilities.

Provedení komplexní strategické analýzy ve firmě KSQ, spol. s.r.o. s důrazem na externí analýzu. Cílem práce je odhad důsledků vstupu nového konkurenta na trh a návrh možné strategie, která upevní pozici společnosti KSQ na trhu. Práce obsahuje teoretické zpracování komplexní strategické analýzy a prakticke provedení PEST analýzy. Vzhledem k důvěrným informacím použitým v rámci zpracování dalších analýz, společnost KSQ nedala souhlas ke zveřejnění těchto analýz.

The aim of the thesis is to verify if the grammer school/high school of Jiří Guth-Jarkovský is fulfilling its public mission in the area of healthy lifestyle of the young population. The thesis is divided into a theoretical part and a practical part. The theoretical part focuses on defining basic terms which relate to health and a healthy lifestyle of young population. The practical part was examined throughout theoretical research and a survey which both determined if the school is fulfilling its public duty in the area of heathy lifestyle of the young population, if it has enough funds, equipment, background facilities and personnel. The conclusion was determined by a qualified estimate and the institution was suggested measures leading to an improvement of the current situation.