The topic of this diploma thesis is "Critical success factors of Enterprise Resource Planning Systems in Small and Medium Sized Enterprises" Firstly, the terms enterprise resource planning system, small and medium sized enterprise and critical factor are defined. Part of this thesis is also dedicated to the importance of those systems in small and medium sized enterprises and the supply of products on the market is described as well. The importance of enterprise resource planning systems for this segment of customers is still growing and the number of products offered is quite wide. Customers have unambiguously preferred Czech solutions. Next part of the thesis contains critical factors literature search -- analysis of two studies. Conceptual model of critical factors is made on the basis of findings and comparison of those two studies. The relevance of this model is verified by the analysis of case studies of enterprise resource planning system implementations in small and medium sized enterprises. These case studies were downloaded from websites of system vendors. On the basis of new findings, new model was designed. Each critical factor is described in each part of the thesis to help understand under which circumstances it was used. Finally, the model is assessed.

This topic of this work is web analytics and customer knowledge methods that help small and medium sized businesses for decision support and are intended to yield higher e-commerce results. The main purpose of this thesis is to design and verify possible uses of advanced web analytics methods in a customer-oriented small business. The theoretical part conducts research into the current state of the web analytics industry. The conditions of small and medium enterprises are described and suitable web analytics tools are compared. Several web analytics maturity models are discussed. The practical part of the thesis states specific recommendations obtained from the pilot project for the company Baushop s.r.o. The project consists of a business analysis and use of analytics tools for optimizing internet campaigns and improving customer service. Specific data analysis methods are discussed and all supportive data are provided.

Cette recherche contribue à identifier les principaux déterminants de l’ambidextrie dans le contexte de la PME; à proposer un modèle conceptuel qui témoigne des connaissances actuelles sur cet objet d’étude et à permettre une meilleure compréhension des facteurs organisationnels et managériaux favorisant la combinaison des innovations d’exploitation et d’exploration au sein des PME.Il sera donc question du concept d’ambidextrie organisationnelle et sa teneur à part dans le cadre des PME, du rôle central de l’entrepreneur ambidextre en tant que source et facilitateur de l’ambidextrie, de l’impact de la spécificité de ce type de structure sur les formes d’ambidextrie adoptées ainsi que de l’importance du réseau externe pour assurer la poursuite simultanée des innovations d’exploitation et d’exploration. L’apport de cette recherche est de permettre, à travers l’étude approfondie de sept cas de PME innovantes en Bretagne, d’intégrer les spécificités de la PME dans la conciliation de la double exigence d’innovation et de montrer que cette ambidextrie organisationnelle est envisageable pour une PME innovante malgré la contrainte de ressources spécifiques à ces organisations. / This research contributes to identify the main determiners of the ambidextrous in the context of the SME (SMALL AND MEDIUM-SIZED ENTERPRISE); to propose an abstract model which shows current knowledge on this object of study and to allow a better understanding of the organizational and management factors(mailmen) favoring the combination(overall) of the innovations of exploitation(operation) and exploration within SME(small and medium-sized enterprise). It will thus be question of the concept of organizational ambidextrous and its content to share(unit) within the framework of SME(SMALL AND MEDIUM-SIZED ENTERPRISE), of the central role of the ambidextrous entrepreneur as source(spring) and facilitator of the ambidextrous, the impact of the specificity of this type of structure on the forms(shapes) of ambidextrous adopted as well as the importance of the external network to assure(insure) the simultaneous pursuit(continuation) of the innovations of exploitation(operation) and of exploration. The contribution of this search(research) is to allow, through the innovative in-depth study of seven cases of SME(SMALL AND MEDIUM-SIZED ENTERPRISE) in Brittany, to integrate(join) the specificities of the SME(SMALL AND MEDIUM-SIZED ENTERPRISE) into the conciliation of the double requirement of innovation and to show that this organizational ambidextrous is possible for an innovative SME(SMALL AND MEDIUM-SIZED ENTERPRISE) in spite of the constraint of resources specific to these organizations.

La synthèse d'acide polyamique (APA) comportant des blocs élastomères de type oligo-oxyéthylène et -oxypropylène et des polyimides correspondants (PEI) a été étudiée et leurs propriétés de perméation gazeuse déterminées pour He, N2, O2, H2, CH4 et CO2. Il a été montré que la présence de la phase élastomère augmentait de façon très importante les coefficients de perméabilité au gaz comparativement aux polyimides aromatiques conventionnels. La perméabilité du CO2, augmentée de façon préférentielle par rapport celles de tous les autres gaz, conduit à des sélectivités idéales tout à fait remarquables, en particulier vis-à-vis de N2 (≈40). L’incorporation de nanoparticules de silice dans les PEI (de 1 à 15% en masse) a été effectuée lors de l’étape de cyclo-déshydratation de l'APA, soit par ajout de silice hydrophobes (16 nm) ou hydrophiles (12 nm), soit par méthode Sol-Gel à partir de précurseurs alcoxysilanes (TMOS et TEOS). L'influence des charges SiO2 sur les propriétés de perméation gazeuse a été étudiée par la méthode du temps de retard (time-lag) essentiellement sur la série préparée avec des particules préformées. On a observé que les nano-charges de silice ne semblent pas interférer dans le processus de cyclisation et que les propriétés mécaniques sont renforcées ; la perméabilité aux gaz varie surtout selon la quantité de charges incorporées mais aucune augmentation spectaculaire de perméabilité n’a pu être observée. On peut en déduire que, vraisemblablement, c’est la phase élastomère qui est le lieu d’incorporation des particules de SiO2. Ces résultats montrent l’intérêt des membranes PEI et PEI/SiO2 dans des applications industrielles de séparation de gaz, notamment pour la séparation de mélanges CO2/N2 / The synthesis of polyamic acids (PAA) with oligo-oxyethylene and -oxypropylene rubbery blocks and the related polyimides (PEI) has been studied and their gas permeation properties determined for He, N2, O2, H2, CH4 and CO2. It was shown that the rubbery phase dramatically increased the gas permeability coefficients compared to conventional aromatic polyimides. The permeability of CO2 is preferentially increased in comparison to all other gases, leading to remarkable ideal selectivities, especially for the N2 mixture (≈40). The incorporation of silica nanoparticles in PEI (from 1 to 15 wt%) was carried out during the cyclo-dehydration of the PAA by adding fumed hydrophobic (16 nm) or hydrophilic (12 nm) silica, or by Sol-Gel approach using alkoxysilane precursors (TMOS and TEOS). The effect of SiO2-fillers on the properties of gas permeation has been studied by the time-lag method mainly on the series prepared with fumed silica. It was observed that nano-particles of silica do not seem to disturb the PAA cyclization process and that the mechanical properties are improved; the gas permeability varies essentially depending on the amount of fillers incorporated but no spectacular increase in permeability could be shown due to the nano-particles amounts. Apparently, it can be deduced that it is the rubbery phase which accommodates the SiO2 particles. These results showed the value of PEI and PEI/SiO2 membranes in industrial applications of gas separation, especially for the separation of CO2/N2 mixtures

This work is focused on supporting of small and medium-sized enterprises (SMEs) in the Visegrad Four (V4), i.e. the Czech Republic, the Slovak Republic, Poland and Hungary in 2007 - 2013. The work analyzes the governmental support of SMEs in each of these V4 countries, which includes the situation of the SMEs, institutions providing support and individual programs of support. This part is followed by the SWOT analysis of support systems in V4 countries. The final chapter is devoted to the practical application of support system of SMEs in the V4 countries on the example of state assistance to entrepreneurs affected by the floods in June 2013. This work gives a comprehensive look at the issue of support of SMEs in the V4 countries and provides detailed understanding of their position and importance of small and medium-sized enterprises at both, national and international level.

The diploma thesis deals with the niche market strategy as one of the marketing strategies used mainly among small and medium-sized companies. The aim of the thesis is to analyze successful Czech firms that indicate the occurrence of characteristics of the studied direction, and to determine the key factors that influenced their success. In the research, primary data obtained through on-line questionnaires and interviews with company representatives as well as secondary data downloaded from the Internet were used.

The main objective of this thesis is to monitor and analyse the HR management currently applied in the Japanese small and medium-sized companies located in the Czech Republic. The thesis clarifies to the reader how these companies approach the HR management and compares their approaches with the ones from the best practices. Among others, the discussed areas further include standardised interviews and long-term experience of the Japanese small and medium-sized enterprises in the Czech Republic. In general, the thesis not only provides a comprehensive view of HR management in small and medium-sized enterprises, but it also focuses on the characteristics of the HR management in the selected Japanese small and medium-sized companies. The hypothesis of the thesis is that these companies have adapted their HR management to the conditions on the Czech market and they have adjusted to the local business environment. The hypothesis was proven based on the available documents and conducted interviews.

The aim of this thesis is to create a business plan for the newly established business subject in the health food industry and evaluate the viability of the plan. The plan also includes the choice of the appropriate form of potential expansion into the foreign market. This thesis is divided into theoretical and practical parts. To create this business plan, firstly it was necessary to write down the complex theoretical framework of the basic aspects which are crucial for small and medium businesses. Secondly, it was needed to sum up the general principles of creating a business plan, characterise its structure and mention the most common mistakes and problems that entrepreneurs may encounter. The theoretical part is concluded by a description of the appropriate forms of expansion for small and medium businesses. Based on this theoretical framework the business plan for the company SnackBag was created with the emphasis on the project´s financial calculation. The calculations confirm the business plan as viable. Analysis of the main advantages and disadvantages of particular forms of expansion to foreign markets concludes that the franchise was evaluated as the most suitable for SnackBag.

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This Master's Thesis shows the process of formulating and implementing the corporate strategy with the use of the Balanced Scorecard method. The theoretical part defines small and medium enterprises, explains the basic concepts and procedures of strategic analysis and creation of the Balanced Scorecard. The practical part deals with the strategic analysis of a particular small company, based on which the strategic business objectives for individual perspectives are then defined (financial, customer, internal business processes and perspectives of learning and growth) and proposes appropriate standards for the corporate objectives. The thesis ends with the processing of the company's strategic map, which clearly shows the consistency and causality of the individual strategic objectives.