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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

Strategická analýza podniku / Strategic analysis of a company

Janurová, Jana January 2008 (has links)
Aim of this thesis was to develop a complete strategic analysis of the selected company OREA Hotel Dvořák Tábor. The theoretical part deals with the characteristics of the basic concepts of strategic management, strategy, corporate culture, external and internal strategic analysis, SWOT analysis and strategy formulation. These theoretical foundations are applied to practical business. Since it is now declining demand for hotel services, due to financial crisis, the aim is to propose a strategy that will lead to the maintenance or at best, to increase market share.
2

Strategická analýza podniku / Strategic Analysis of an Enterprise

Nováková, Veronika January 2008 (has links)
The work is an analysis of external and internal environment of the company. Mainly is used analysis of the sector, PEST analysis, Porter five forces, 4C, analysis of business resources, financial and SWOT analysis. First part sumarises theory of strategic analysis and on this base is works up the practical part. The outcome is a general and marketing strategy of the firm.
3

Strategická analýza podniku / Strategic Analysis of an Enterprise

Zayml, Michal January 2012 (has links)
Aim of the thesis is to develop a strategic analysis of the selected company with specific focus on external and internal analysis and then to make recommendations for the future development of the company.
4

Developing a business strategy to achieve sustainable competitive advantage for Trafin Oil, a.s. / Návrh konkurenční strategie pro společnost Trafin Oil, a.s. s cílem dosažení udržitelné konkurenční výhody

Noga, Michał January 2011 (has links)
The objective of this thesis is to propose a business strategy that would result in sustainable competitive advantage for Trafin Oil, a.s. - a Czech company operating on the waste oil market. In order to accomplish the stated objective, extensive research has been performed into the existing body of literature on the subject. Frameworks for analysis of the competitive situation are presented and applied thoroughly in the practical part. Moreover, to better comprehend Trafin Oil, a.s. strategic position a customer survey was conducted and extensive interviewing took place. Based on the applied frameworks and the insights gathered throughout the research, the thesis delivers a strategy which rests on developing a unique strategic position and involves different sets of activities to deliver its value proposition. The strategy ought to guarantee higher collection stability and generate substantially higher profits.
5

Strategická analýza a návrh konkurenční strategie pro firmu KRINNER CZ s.r.o. / Strategic analysis and competitive strategy design of KRINNER CZ s.r.o. company

Hůlková, Romana January 2010 (has links)
This thesis deals with strategic analysis of particular organisation. Appropriate methods of internal and external analysis are chosen and theoretically described as well as the theories for competitive strategy design. In practical part of the work, strategic analysis outputs are implemented for the needs of organization with a view to formulate optimal design of competitive strategy. The work concludes with results summarization, representing the preview to the strategy selection issue, designated for the needs of company management.
6

Strategická analýza / Strategic analysis

Langerová, Anna January 2010 (has links)
The goal of the master thesis is to conduct strategic analysis of an enterprise Soma spol. s r.o. and suggest possible recommendation for further development based on the knowledge acquired from the analysis. Theoretical part is focused on information referring to the topic of the thesis. Method and techniques of the strategic analysis are described and afterwards applied in the practical part. Practical section contains environment analysis using PESTEL analysis and Porter's Five Forces analysis. Onward the internal analysis is performed including identification of company's assets, financial analysis, Value Chain analysis and Portfolio analysis. In conclusion the results of all performed analysis are summarized using the SWOT matrix and the recommendation are suggested based on detected opportunities, threats, strengths and weaknesses of the company.
7

Strategie prosazování obchodně ekonomických zájmů ČR v zahraničí / Czech Republics Strategy of Enforcement of Busoness-economical Concernments in Foreign Countries

BIGASOVÁ, Irena January 2008 (has links)
The aims of this study are to analyze the situation of the business field in foreign markets, valorize the state support to the firms during entering the foreign markets, comparison of the business possibilities in the Czech Republic with the advanced countries and definition of the crucial areas for the more effective realization of the commercialize and economic policy of the state. The work is separated into six parts. In the first part, there is a short summary of literature, the second part is connected with methods. The third part analyzes the fact, if the manufacturing corporations in the Ceske Budejovice region feel to be competitive in foreign markets, if they have problems during entering the foreign markets, if they use state support of export and if they feel that the state obtain a brief of them well. This study was executed on the basis of survey sampling, which was done by e-mail questioning. The obtain data were analyzed and diagrammatized. The fourth chapter charts the support of export, which are offered to the exporters by the Czech Republic. The fifth part analyzes the support of abroad export and limits the positives and negatives of the Czech firms. The last chapter analyzes the commercialize and economic policy of the Czech Republic and defines its key areas.
8

Competitive strategy of the company Ganrea a.s. / Konkurenční strategie společnosti Garnea a.s.

Baštýř, Václav January 2010 (has links)
Garnea a.s. has experienced several significant changes during the last year. Change in the primary market and main part of the product portfolio are the two major ones. Moreover, the company recently experienced a decline in the revenues and profits as well. Therefore, the main goal of this thesis was to define a completely new strategy which would reflect all the current changes and effectively fight the problems the company suffers from. For this purpose, the thesis provides the reader with company analysis. The characteristics of the market and main customers groups are defined in the industry analysis. Competitor analysis summarizes main competitors on the local as well as national level, points out their main strengths, weaknesses and highlights the strategic goals they are likely to pursue. Based on this information the competitive strategy of the company is crafted in respect to its current and future resources and capabilities. The strategy aims at achieving a better competitive position in the market.
9

Strategická analýza podniku / Strategic Analysis of an Enterprise

Štěpán, Kamil January 2014 (has links)
The aim of the thesis is to define short term strategy for the company selling printing technology and complementary services. In the first part of the thesis theoretical background is described, including definition of the strategic planning and management, strategic analysis and different types of strategy. In the practical part strategic imperatives are defined, external and internal analysis performed, then SWOT analysis and strategic factors influencing the company are defined. In the next step strategic options are proposed as a reaction on identified strategic factors. Finally rewards and risks of each option are evaluated and action plans of realization are defined.
10

Návrh obchodní strategie firmy Eisberg, a.s. / The business strategy proposal of the company Eisberg, Inc.

Procházková, Veronika January 2008 (has links)
This master’s thesis deals with project of company’s Eisberg, a.s. business strategy. The master’s thesis describes and analyzes particular sections of company’s business in that the company works. I’m finding imperfections in these sections and sequentially I’m processing proposals and disposals that can enable to better the position of the company in the market.

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