Over the last two decades, the Born Global phenomenon has grown into a fascinating field of internationalization studies. Several perspectives have been studied to enrich this rather new area of business research, however little has been studied in context of the types of economies from where these firms emerge. More especially, insufficient amounts of literature cover the Born Global phenomenon from the emerging market context.   Therefore, the purpose of this thesis is to gain a deeper understanding of this phenomenon from the emerging market context by investigating the factors that influence these born global firms to succeed in their international markets.   We conducted a case study of two companies one from Mexico and another from Ghana. We adopted a qualitative approach for the literature review, data collection and analysis during the course of the study. We also utilized theoretical concepts to build a conceptualized framework to guide our study. Both primary and secondary data sources were used in this research.   Our study revealed five main factors that influence born global firms from emerging economies to succeed in the international scene. These factors are both internal and external and are as follows; strategic management of the firm, networks, product differentiation, technology and markets. We found that the significance of each of the factors’ influence on the companies was specific to type of industry and product/service offering.

John Steinbeck, the well-known writer, once wrote, ¡§As one ages, the resistance against changes, especially good changes, comes from the human nature.¡¨ His words not only apply to humans but also corporations, and a media corporation in this case. The structure of media Taiwan, in face of technological advancement, industrial competition, and opening of the media market, is forced to undergo dramatic changes, more specially, reengineering. CTS now faces enormous problems in aspects of operation, cost, and profit making under the advancement of media technology, competition against wireless TV, cable networks, and other media industries, and the opening of media market. In this vein, this study aims to study the reasons behind the implementation of organizational reengineering by CTS, the critical success factors in the reengineering, and evaluates the effects of reengineering with quantitative analysis. This study is a subtopic of the ¡§Study of Critical Success Factors in Media Corporations in Taiwan¡¨ led by Mr. Chih-Hong Yang, the Dean of the School of Communications at Ming Chuan University. The random survey is conducted in three parts upon CTS management, TV media management, and CTS staff. The research findings show that the reason of organizational reengineering recognized by CTS management was ¡§modifying manpower structure and reducing personnel cost.¡¨ However, the reason to the staff was ¡§facing the fierce competition of the competitors¡¨; and ¡§in response to the advancement in digital media technology¡¨ to TV media management. In terms of the critical success factors in CTS reengineering, CTS management and staff all agreed that the factors were ¡§support from the management¡¨ and ¡§clear direction and prospect of reengineering.¡¨ The recognition of critical success factors to TV media management was similar to that of CTS management and staff. In addition to the abovementioned two factors, other factors, such as ¡§explaining to the staff about the tasks and goals,¡¨ ¡§decision power of the leaders,¡¨ and ¡§concern over resource allocation across departments¡¨ were among the critical success factors. The research also found that ¡§support from the management,¡¨ which was ranked number on in reengineering implementation, is the most important critical success factor recognized by CTS management. Additionally, ¡§explaining to the staff about the tasks and goals,¡¨ ¡§the leaders of reengineering have decision power,¡¨ are among the top three most important critical success factors recognized by CTS management. As seen, the critical success factors recognized by CTS management are implemented by CTS reengineering at the same time. According to CTS management, the most important effect of reengineering to CTS is ¡§reducing personnel cost¡¨ followed by ¡§improving service quality (company products).¡¨ The most important effect, ¡§reducing personnel cost,¡¨ evaluated by CTS management is the same as the reason for reengineering as recognized by the CTS management. On a whole, the rating that CTS management gave to CTS reengineering was ¡§5.07¡¨. The study found that the critical success factor in CTS reengineering is ¡§support from the management.¡¨ As seen, support from the management is the key to success in reengineering, followed by clear prospect and direction to recognize the reengineering direction. Also, the information technology of the media corporation and training provided to the staff should be equally valued, effective communication with the staff is facilitated, and cross-department resource allocation should be implemented to win collectively support to and success in reengineering.

The term incident management system (IMS) denotes a particular approach employed by many fire departments. The IMS aims to manage diverse resources at a wide variety of emergency scenes. Due to the barrier of culture, different task grouping and etc... , Taipei Fire Department Rescue Team is the only fire fighting unit implementing IMS in Taiwan for the time being. This research aims to find out the important factors for fire departments in Taiwan if they want to implement IMS. Our inductive study conducted 23 experts to explore the factors. Based on progressive discussions with the experts group, we summarized and clarified the key points and identify 22 factors of IMS. Furthermore, a five perspectives and 22-factors questionnaire was prepared to conduct a quantitative method. This research applied the Analytical Hierarchy Process (AHP) method to facilitate the decision of CSF. In general, this research suggests ¡§resource management¡¨ should be viewed as the most important factors among the five perspectives. While within the five perspectives, there are five critical success factors, which are ¡§formulate SOP¡¨, ¡§clear group and division¡¨, ¡§set up resource management unit¡¨, ¡§recruit more firefighters¡¨ and ¡§improving incident commander abilities¡¨, for the fire departments in Taiwan as a reference to implement IMS.

Because of recently speeding up populization of the third generation mobile service, people raise the interest of researching mobile commerce again. This research will focus on studying the important factors of developing of mobile commerce, the relation of those factors, and the reason why mobile commerce could only success in Japen and Korea. When 1999 people start to pay much attention to research the mobile commerce, most telecommunication providers in developing country have highly investment on mobile service. But only Japenese telecommunication providers gain success at that time. During this period, academic circles and industrial circles constantly have research reports about mobile commerce. If we read these reports by their published years, we may find a revolving phenomenon: firms involving in developing m-comerce gained failure => related reports A published, and proposed some reasons of that failure and their suggestions => firms fixed their action by those reports, tried to develop m-cpmmerce again, but still faced failure => related reports A published, and proposed some reasons of that failure and their suggestions => firms fixed their action by those reports, tried to develop m-cpmmerce again, but still faced failure. So this research tries to probe into the m-commerce by study the history of developing of m-commerce, including collecting the firms¡¦actions and perspectives and the representive literatures and discussions. This research also believe that including this report, we haven¡¦t understood the m-commerce thoroughly. And the m-commerce is also changing by the increasing of bandwidth and the developing of new applicatons. And that the developing of m=-commerce needs the telecommunication firms, cellular phone firms and contant firms to collaboration to match the users¡¦pattern of each country. Depanding on the three factors above, we believe that we should hold a systematic and overall point of view to understand the m-commerce, not simplely by several key success factors or key failure factors. Depends on the case study in chapter 4, we have concluding a systematic analysis model. And we also compare the successful developing of Japenese and Korean m-commere. Finally we provide three dimensions of evaluatipn the developing project of m-commrce.

Recently computer and communication industries have grown markedly and rapidly. The related industry of the passive components also grows fastly. especially inductor, resistor and capacitor aspects. However, there are so many companies engaging in this passive component business, and hence competition is extremely severe for domestic and foreign markets. Facing current situation the competitors of passive component business must have an effective strategy, or they will be eliminated from the market. In this thesis, the orientations of industry are divided into Product Leaders, Operational Excellence, Customer Intimacy, and Diversification. Based a literature survey of domestic and foreign information, the case study and the industry structural analyses and defining four strategic competition groups, we hope we can grasp the firm¡¦s key success factors (KSFs) to find the best strategy of competitive advantage.

ABSTRACT The development of information technology and the evolution of micro marketing urged the enterprises to value the effects of implementing database marketing. In the era of emphasizing customer centric, creating niches of differentiation, enhancing effectiveness of marketing, improving customers¡¦ satisfaction, database marketing is the most important basis of the above mentioned marketing development. The distinctions of database marketing are systematic, long-term oriented and emphasizing planning and analysis, which are different from the ways of traditional marketing that most of the companies are using. Developing Database Marketing is a significant change for all marketing related activities. The sales team has to learn new marketing skills, change the present marketing process, to invest in information technology, even to adjust the functions of organization and build up new concepts of marketing in order to improve the effects of database marketing. Practically, implementing database marketing must follow the process of strategic planning, for the purpose of building up competitive advantages, considering the capability and demand of the enterprise, to create the functions that the enterprise needs, then to improve the performance of marketing. The application of information technology is an important strategy of improving operation capability of the financial industry. Many banks had implemented database marketing to enhance their performance. Leasing is an important sector of financial industry, which is very suitable to execute database marketing for the characteristics of its business. Presently, Chailease finance Co., Ltd. is the only leasing company, to implement data marketing. So, this thesis is to study Chailease Financing Co., Ltd. for the following purposes: 1. The objectives of strategy that leasing industry implements database marketing. 2. The appliances and methods of executing database marketing in the case. 3. The critical success factors of implementing database marketing in the case. After illustrating the case and analyzing the theory, we can figure out the critical success factors related to the purpose of the thesis. Then we chose the objectives of strategy, appliances and methods, and critical success factors as 3 dimensions of studying the critical success factors in implementing database marketing of Chailease Financing Co., Ltd. By the way of investigation of questionnaire, we analyze the individual factors and relations among 3 dimensions. After the analysis of questionnaire, the result from the research shows that the objectives of strategy of implementing database marketing have been effective. But some of the important functions are not workable due to the influences of insufficient conditions or requirements and the other prior objectives of organization.

<p>Nearly a centennial after the granted women’s suffrage in the United States, almost 40 yearsfrom the start of the 70’s women’s right’s movements women have shown that they canobtain same level in education as men can and graduate with competitive skills as men.However, according to statistics that is when the equality seems to loose its balance. Despitethis there are women in this “Yes We Can”-era of where a former First Lady was verycompetitive in a Presidential Race, that with certain success factors compete effectively invarious male-dominant fields.</p>

O gerenciamento de riscos e a segurança são aspectos importantes a serem considerados na elaboração de projetos. No entanto, o primeiro é pouco utilizado pelas empresas em geral, apesar das ferramentas e técnicas existentes. No caso da segurança, existe uma lacuna referente ao modo que as empresas gerenciam a segurança de seus projetos. Assim, a presente dissertação teve como objetivo estudar a aplicabilidade e a importância do gerenciamento de riscos e da segurança para a condução de projetos bem-sucedidos. Foram utilizados como métodos de investigação entrevistas e questionários, os quais possibilitaram obter conhecimentos e opiniões, referentes ao assunto em estudo, de vinte e oito gestores de projetos de diferentes áreas. Os resultados obtidos evidenciaram que o gerenciamento de riscos nem sempre é aplicado nos projetos, apesar dos avanços ocorridos na área. Quanto à segurança, constatou-se que fatores como o tipo de projeto, porte e exigência do cliente determinam sua inserção no ambiente de gerenciamento de projetos. Além disso, observou-se que o gerenciamento de riscos associado à segurança são importantes para a realização de projetos bem-sucedidos, embora sua utilização não ocorra em todos os projetos. Ainda que os resultados tenham mostrado a necessidade de mais treinamentos e estudos adicionais para auxiliar no entendimento e aplicação do gerenciamento de riscos e da segurança, ficou constatado que os gestores possuem consciência da importância da aplicação destes durante o desenvolvimento de seus projetos. Isto representa um progresso na direção de uma mudança cultural nas organizações. / Risk management and safety are important aspects to be considered during projects development. However, the first is used too little by companies in general, despite of the tools and techniques already developed. In the case of safety, exists a gap about the way enterprises management it in their projects. Thus, the present essay had to objective study the applicability and importance of risk management and safety to projects success. Interviews and questionary were conducted, which allowed to obtain knowledge and opinions concerned to subject in study of twenty and eight project managers from different areas. The results evidenced that risk management is not always applied in the projects, although the advances occurred in the area. In relation to safety, it was verified that factors like project’s type, size and customer requirements determine the insertion of safety in the project management. In the same time, it was found out that risk management associated with safety are important to project success, even so it is not applied in all projects developed. Moreover, the results have indicated the need for more training and additional studies to help understanding the usage of risk management and safety tools and techniques, it was found out that managers are aware of importance to consider its use during the projects development. This denotes a progress in the direction of a cultural change in the organizations.

O gerenciamento de riscos e a segurança são aspectos importantes a serem considerados na elaboração de projetos. No entanto, o primeiro é pouco utilizado pelas empresas em geral, apesar das ferramentas e técnicas existentes. No caso da segurança, existe uma lacuna referente ao modo que as empresas gerenciam a segurança de seus projetos. Assim, a presente dissertação teve como objetivo estudar a aplicabilidade e a importância do gerenciamento de riscos e da segurança para a condução de projetos bem-sucedidos. Foram utilizados como métodos de investigação entrevistas e questionários, os quais possibilitaram obter conhecimentos e opiniões, referentes ao assunto em estudo, de vinte e oito gestores de projetos de diferentes áreas. Os resultados obtidos evidenciaram que o gerenciamento de riscos nem sempre é aplicado nos projetos, apesar dos avanços ocorridos na área. Quanto à segurança, constatou-se que fatores como o tipo de projeto, porte e exigência do cliente determinam sua inserção no ambiente de gerenciamento de projetos. Além disso, observou-se que o gerenciamento de riscos associado à segurança são importantes para a realização de projetos bem-sucedidos, embora sua utilização não ocorra em todos os projetos. Ainda que os resultados tenham mostrado a necessidade de mais treinamentos e estudos adicionais para auxiliar no entendimento e aplicação do gerenciamento de riscos e da segurança, ficou constatado que os gestores possuem consciência da importância da aplicação destes durante o desenvolvimento de seus projetos. Isto representa um progresso na direção de uma mudança cultural nas organizações. / Risk management and safety are important aspects to be considered during projects development. However, the first is used too little by companies in general, despite of the tools and techniques already developed. In the case of safety, exists a gap about the way enterprises management it in their projects. Thus, the present essay had to objective study the applicability and importance of risk management and safety to projects success. Interviews and questionary were conducted, which allowed to obtain knowledge and opinions concerned to subject in study of twenty and eight project managers from different areas. The results evidenced that risk management is not always applied in the projects, although the advances occurred in the area. In relation to safety, it was verified that factors like project’s type, size and customer requirements determine the insertion of safety in the project management. In the same time, it was found out that risk management associated with safety are important to project success, even so it is not applied in all projects developed. Moreover, the results have indicated the need for more training and additional studies to help understanding the usage of risk management and safety tools and techniques, it was found out that managers are aware of importance to consider its use during the projects development. This denotes a progress in the direction of a cultural change in the organizations.

O gerenciamento de riscos e a segurança são aspectos importantes a serem considerados na elaboração de projetos. No entanto, o primeiro é pouco utilizado pelas empresas em geral, apesar das ferramentas e técnicas existentes. No caso da segurança, existe uma lacuna referente ao modo que as empresas gerenciam a segurança de seus projetos. Assim, a presente dissertação teve como objetivo estudar a aplicabilidade e a importância do gerenciamento de riscos e da segurança para a condução de projetos bem-sucedidos. Foram utilizados como métodos de investigação entrevistas e questionários, os quais possibilitaram obter conhecimentos e opiniões, referentes ao assunto em estudo, de vinte e oito gestores de projetos de diferentes áreas. Os resultados obtidos evidenciaram que o gerenciamento de riscos nem sempre é aplicado nos projetos, apesar dos avanços ocorridos na área. Quanto à segurança, constatou-se que fatores como o tipo de projeto, porte e exigência do cliente determinam sua inserção no ambiente de gerenciamento de projetos. Além disso, observou-se que o gerenciamento de riscos associado à segurança são importantes para a realização de projetos bem-sucedidos, embora sua utilização não ocorra em todos os projetos. Ainda que os resultados tenham mostrado a necessidade de mais treinamentos e estudos adicionais para auxiliar no entendimento e aplicação do gerenciamento de riscos e da segurança, ficou constatado que os gestores possuem consciência da importância da aplicação destes durante o desenvolvimento de seus projetos. Isto representa um progresso na direção de uma mudança cultural nas organizações. / Risk management and safety are important aspects to be considered during projects development. However, the first is used too little by companies in general, despite of the tools and techniques already developed. In the case of safety, exists a gap about the way enterprises management it in their projects. Thus, the present essay had to objective study the applicability and importance of risk management and safety to projects success. Interviews and questionary were conducted, which allowed to obtain knowledge and opinions concerned to subject in study of twenty and eight project managers from different areas. The results evidenced that risk management is not always applied in the projects, although the advances occurred in the area. In relation to safety, it was verified that factors like project’s type, size and customer requirements determine the insertion of safety in the project management. In the same time, it was found out that risk management associated with safety are important to project success, even so it is not applied in all projects developed. Moreover, the results have indicated the need for more training and additional studies to help understanding the usage of risk management and safety tools and techniques, it was found out that managers are aware of importance to consider its use during the projects development. This denotes a progress in the direction of a cultural change in the organizations.