The thesis deals with marketing strategy of dance school. The goal of the thesis is to create specific marketing solutions how to bring new customers to the business and retain clients' loyalty. The practical part contains interviews with current clients of the dance school, PEST and SWOT analyses and proposition of marketing strategy - using the marketing mix - for the next season of Team GJ in 2015.

Judgement of personality based on recordings of dance and gait (obtained using Motion Capture) This study raises the question if it is possible to assess personality traits based on body movement while dancing and walking if we isolate movement from other non-verbal cues. The theoretical part of the study lists theoretical concepts associated with this question and summarizes previous research on the subject. The main part of this study is empirical research: the movement of 21 women was filmed using Motion Capture technology which captures human movement by recording the coordinates of key segments of the body. A virtual female character was used to re-create the movement of the research participants. The resulting footage was then presented to 187 raters, who scored segments of it on two sets of personality scales. The comparison of the raters' scores and self-assesed personality of the participant is subject to the analytical part of this study. The results showed several correlations between assesments of personality traits and self-assesed personality traits, but those were never the same traits (i. e. extraversion was never recognized as extraversion, but possibly manifested itself thorugh ratings of other traits). We also found several more general factors on which the raters' assessments of...

Title: Consequences of injuries on stability in ballet Objectives: The main aim of the study was to find out if injuries in the ankle and foot have a negative impact on dancers' postural stability. If so then the secondary objective of this study was to see if the injury of one leg affects also the stability of the other in a one-leg stand. Methods: First part of this thesis is a systematic review. The other part is quantitative research in a prospective, cross-sectional design study. Stabilometric data from all 24 female subjects were analysed and injured and uninjured dancers were compared. The data were measured by a FootScan pressure plate (RSscan International, Belgium). Tested positions were bipodalic stance with eyes opened and closed, bipodalic calf raise (relevé) and monopodalic stance on both legs. Results: The aims of the thesis have been fulfilled but both the hypothesis have been rejected. The results have shown better stability in injured dancers to non-injured dancers in three parameters - Total Travel Way of the centre of pressure (COP) in monopodalic stance on the right foot, mediolateral movement of COP in bipodalic stance with eyes opened and calf rise (relevé). No significant differences have been shown between dancers with one leg previously injured and the non-injured ones in...

Title: Physical Self-perception of musical dancers Objectives: The main aim of the diploma thesis is to find out whether there are any gender differences in the physical self-concept of musical dancers. Methods: The thesis has a character of empirical and theoretical research and includes elements of quantitative research with an application of a survey. Specifically the thesis represents a cross-sectional study. A multidimensional questionnaire, the Physical self-perception profile was administered to a sample of N=40 musical dancers. The questionnaire consists of five subdomains including: sport competence, physical condition, physical attractiveness, physical strength and physical self-esteem. The t-test for two independent groups (men and women) was applied to test the group differences. Results: The results did not reveal any significant gender differences in physical self-concept between male and female musical dancers. Key words: PSPP, Physical Self-perception profile, dance, musical

Title: Evaluation of postural stability in modern dance dancers Objectives: The aim of this Diploma thesis is to objectivly evaluate and compare ability of dynamic and static postural stability between modern dancers (women only) and normal healthy population (women only), who don't do any sport activities on a regular basis. Another aim of this study is to evaluate whether the personal preferences of the standing lower limb, used in performing dance piruettes, will affect the load on the lower limbs and it's stability, during testing static and dynamic postural stability. Methods: This thesis is quantitative observational cross-sectional study involved 40 women between 18-29 years. Experimental group included women dancers (n1=20) and control group included women non-athletes from faculty (n2=20). For objective measure of postural stability was used NeruCom Smart EquiTest and following five measuring protocols: Sensory Organization Test, Motor Control Test, Unilateral Stance Test, Limits of Stability a Weight Bearing Squat. Results of measurement was statistically processed in Microsoft Excel 2016 for each group and then compared between groups. For statisticial analysis was used: Shapiro-Wilk test, Student's T-test and Mann-Whitney U-test. Results: A statistically significant difference was found...

TITLE Online street dance lessons AUTHOR Aneta Prchalová DEPARTMENT Department of Physical Education SUPERVISOR PaedDr. Jana Hájková ABSTRACT The diploma thesis deals with online teaching of street dance. The theoretical part is focused on defining the basic concepts of the issue, the development of street dance in the world and in the Czech Republic, the structure of street dance classes, methods and forms of work, the personality of a teacher and the use of online street dance classes. The practical part is based on a research survey through an interview with street dance teachers and their students. The aim of the research is to find out whether street dance teachers used online lessons during the coronavirus epidemic and, if so, which applications worked for them. The aim of the diploma thesis is to evaluate the results of research and summarize the possibilities of online teaching street dance for students. Part of the diploma thesis is "Methodology, how to teach street dance via Zoom application", which is verified in practice and supplemented by a final reflection. KEYWORDS Street dance, dance, online lessons, personality of a teacher, Zoom application.

The aim of this Diploma thesis is to create a media image of dancing issues in the selected Czech media in 2011. The research is focused on the selected Czech national dailies and weeklies and public broadcast media. The introductory chapter deals with the dance types which were identified in the content analysis and the development of dance in the country. The space is also dedicated to the Czech dance education, theater facilities, selected dance groups and the summary of existing studies of the dance phenomenon in the field of media studies. The second chapter is devoted to the methodology, the process and outcomes of the research part of the thesis. The quantitative content analysis was determined to be the method of the research part of this Diploma thesis. The third chapter is based on the results of a quantitative content analysis. The chapter is focused on the current dance reviewers, whose texts were identified in the research part of the thesis. Another part of the chapter is dedicated to the publishing of dance topics in the national media and the individual communication with selected personalities of Czech dance critics identified in the results of quantitative content analysis. The final text of the chapter focuses on comparing the identified outputs in the national and professional...

The subject of this theses is to compose the suggestion of methodology training of rhytmic gymnastics for primary school children and its verification in practise. The aim of the research is to find out the entrance rhytmic skills, their eventual improvement with the help of the built-up methodology, and the exit level of rhytmic skills. The theses contains the complete preparations for physical training lessons, the set of trainings and the description of particular dances. The theses should make the questions of training of the easiest dances accessible for the teachers.

In my work I deal with use of dancing therapy in education through an emotional experience during active dance movement activities. I focus my attention primarily on the perception of the body in space and in relation to the group. My effort is to find a potential in connection of the didactics of the dancing education with the social learning. The goal of my dissertation is to design a dancing-educational project for a specific group of children, aimed at the physical and mental development with emphasis on refinement of the relationships within the group. The project is carried out and afterwards evaluated. KEYWORDS: dance, movement, relationship, upbringing, expression, perception, therapy, diagnose, emotion, music

In the theoretical part there are approximated ballroom and latin dancing, theory of motives, achievement motivation, causal attributions, emotions and the flow-experience. In the second part are formulated hypotheses and described the methods of work. In the final part of the text there are explicated research data, discussed hypotheses and summarized the results. The full computer output is included in the annexes.