Global ETD Search

1	Study on the Influencing Factors of Tourist Loyalty on Gotland Jin, Jiyi January 2021 (has links) Nowadays, it is very important to study tourist loyalty and its influencing factors in the field of tourism research. After expatiating the importance of global tourism to regional development, this paper introduces the concept of tourism loyalty and its related influencing factors and tries to analyze how tourist loyalty is formed in Gotland tourism, so as to realize the sustainable development of the tourism industry on Gotland. The purpose of this study is to study the influencing factors of tourists' loyalty and to deepen tourists' impression and perception of Gotland. Through quantitative and qualitative research methods, this paper concludes that tourist destination knowledge, tourist perceived evaluation and satisfaction will have a positive impact on tourist loyalty. This paper can provide some references and basis for local tourism stakeholders to formulate tourism development strategies in the future. tourist loyalty tourist satisfaction tourist perception Other Social Sciences Annan samhällsvetenskap
2	Regional Food Proucts in the Tourist Home Country. The Case of South Tyrol Weyh, Lukas Hans Walther January 2020 (has links) This thesis investigates the relationship of regional food products in the tourist home country with destination marketing and management at the example of South Tyrol. South Tyrol was chosen as research area, because the 2 sectors have, on their own, a big standing in the region as well as a cooperate in many different ways. This has led to a symbiosis inside and outside the destination, making it an interesting area to research. While the interplay of the culinary assets of a destination with tourism within the destination is increasingly recognized, developed and used by researchers, planners, companies and authorities, the possible relationship of these sectors outside the destination remains an under-researched area. As Alderighi et al. (2016) found out in a study, an (empirical) connection between availability of local specialities in the tourist home (markets) and the intention of (re-)visit the place is evident. Therefore, this thesis uncovers different tools and mechanisms in (destination) marketing and management for the incorporation of regional food products in the tourist home country. Additionally, experts from the sectors of food and tourism, DMO, will share their considerations and limitations. Theory and practice will be opposed, where as the concepts of “region branding” and “sensory destination marketing” will be elaborated. sustainable destination development marketing south tyrol sensory destination marketing region branding tourist loyalty destination management tourism tourist relationship branding Economic Geography Ekonomisk geografi Food Science Livsmedelsvetenskap Infrastructure Engineering Infrastrukturteknik Business Administration Företagsekonomi

Search results

Study on the Influencing Factors of Tourist Loyalty on Gotland

Regional Food Proucts in the Tourist Home Country. The Case of South Tyrol