The paper deals with the issue of the export problems of Latvian food producers to Sweden. Theory on trading houses and the problems and obstacles that Latvian food producers have in exporting to Sweden are analyzed. Subsequently, the attitude of the Swedish gatekeepers towards the country of origin is studied. By validating Peng and Ilinich propositions in this context, paper contributes to the theory of trading houses as a way of overcoming trading obstacles in exporting.

<p>The paper deals with the issue of the export problems of Latvian food producers to Sweden.</p><p>Theory on trading houses and the problems and obstacles that Latvian food producers have in exporting to Sweden are analyzed. Subsequently, the attitude of the Swedish gatekeepers towards the country of origin is studied.</p><p>By validating Peng and Ilinich propositions in this context, paper contributes to the theory of trading houses as a way of overcoming trading obstacles in exporting.</p>

<p>The purpose of this thesis has been to describe and explain why wholesalers in Stockholm during the eighteenth century acted as they did. This analysis is built on the idea that peoples’ possibilities to act depends on the context in which they live and the person’s network. The starting-point for the analysis is an old discussion if the merchants made any difference in the transformation of society; were they a dynamic element or not? </p><p>In this thesis wholesalers’ social and economic relations are studied from different viewpoints: how they married, how their credit network was built up, and what they consumed. The wholesalers are divided into groups depending on their income. The materials used are inventories, parish registers, registers of tax-payments and biographical books.</p><p>The research shows that the differences in behaviour were small between the income groups. Most of the wholesalers married daughters of other merchants, they lent money to their own family, and they consumed more or less in the same way. There was a big economic gap between the wealthiest wholesalers and the less wealthy. Why their behaviour was nonethless so homogenous depended on their need of a network. The importance of this made them act the same.</p><p>However, the study shows one group that acted a bit differently, wholesalers who belonged to the German congregation. In several ways they were an association in themselves. And the way they act can described as dynamic. Because they did not have an obligation to the Swedish network, they could act differently. </p>

The purpose of this thesis has been to describe and explain why wholesalers in Stockholm during the eighteenth century acted as they did. This analysis is built on the idea that peoples’ possibilities to act depends on the context in which they live and the person’s network. The starting-point for the analysis is an old discussion if the merchants made any difference in the transformation of society; were they a dynamic element or not? In this thesis wholesalers’ social and economic relations are studied from different viewpoints: how they married, how their credit network was built up, and what they consumed. The wholesalers are divided into groups depending on their income. The materials used are inventories, parish registers, registers of tax-payments and biographical books. The research shows that the differences in behaviour were small between the income groups. Most of the wholesalers married daughters of other merchants, they lent money to their own family, and they consumed more or less in the same way. There was a big economic gap between the wealthiest wholesalers and the less wealthy. Why their behaviour was nonethless so homogenous depended on their need of a network. The importance of this made them act the same. However, the study shows one group that acted a bit differently, wholesalers who belonged to the German congregation. In several ways they were an association in themselves. And the way they act can described as dynamic. Because they did not have an obligation to the Swedish network, they could act differently.