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The thesis titled Competition in the Aviation Market contains issues of competition in the market for passenger air transport services in the Czech Republic. It focuses on the major airlines operating in the market of scheduled air transport, particularly on Czech Airlines and Travel Service. These airlines are engaged in their introduction, description of their services, the development of selected indicators and SWOT analysis. For Czech Airlines characterizes cooperation with Asian airline, Korean Air. The thesis also describes the competition from other perspectives as well as major trends in air transport. The theoretical part of thesis includes explanations of basic terms of the solved problem, namely the introduction of air transportation, airlines and theories in the field of competition. Own works will contain a description of specific airlines, analyzing their offers, the development of the main indicators, SWOT analysis and trends in air transportation. The final section is devoted to the evaluation of the results.

This Master’s thesis concerns with the description and evaluation of czech air carriers‘ business strategy. Because of their large number, selected carriers are Czech Airlines and Travel Service and these are described in detail as to their history, as well as their development in recent years and SWOT analysis. SWOT analysis is assembled by the author himself with the usage of knowledge gained from analysis in previous chapters. Each of aforementioned carriers is then compared with one of its competitors and finally, the evaluation of the strategy and the proposal of recommendations are set.

The purpose of this study is to examine the perceived freedom of discretion and emotional labour of travel service officers in relation to the austerity in political decisions. The study aims to raise the importance of travel service officers' role in people with reduced mobility lives and ability to move freely and without obstacles in society. The study uses Lipsky’s theory of Street-level bureaucracy to highlight what kind of work travel service officers do, and to analyse their perceived freedom of discretion. Together with Hochschild’s thoughts on emotional labour, which aims to point this study in the right direction when it comes to travel service officers' outlook on emotional labour in their work. The study’s empirical data consists of 10 qualitative interviews lasting approximately 45-60 minutes each. Since the aim is to gain an understanding of how the travel service officers experience their discretion and emotional labour, a phenomenological approach is utilized. The justification for the qualitative approaches is that the focus of the study is on the lived experiences of the travel service officers; human behaviour. The analysis of the collected material of the interviews resulted in 3 themes, The relationship in conversation with customers, the importance of work experience and different roles in the work of travel service officers. The study shows how work experience at the travel service government as an officer affects which role an officer takes on, and how that role affects how they view their discretion and essentially how they perceive their emotional labour as well. The study finds that officers with longer experience tend to have a more personal role with the customers, and the officers with shorter experience tend to take an approach of more authority.

This paper provides an analysis of the problems associated with the application of VAT in the tourism sector and aims to clarify the use of the Law on Value Added Tax, in particular the special scheme for travel service in the tourism sector and apply it to practical situations. Diploma thesis sees the field of tourism through the Law on Value Added Tax. It also deals with special arrangements for the scheme from the perspective of the European Directive on the common system of value added tax. There are the problems that are the subject throughout the European Union.

The thesis aims to analyze customer satisfaction in the airlines Travel Service in claiming damages. The theoretical part provides the basic concepts of air transport, legislation on civil aviation, the importance of the position of airlines in Czech and foreign aviation market and the introduction of airline Travel Service. The practical part deals with the definition of fundamental rights of air passengers in claiming damages, especially when claiming baggage and delayed or canceled flights. The practical part has been prepared based on the survey of customers Airlines Travel Service In the final part of this thesis compares Travel Service with selected airlines. This thesis uses descriptive method especially in its theoretical part, analysis and comparison method in the practical part.

Protection of consumers - customers against the insolvency of tour operators - in EU law This thesis examines the legal regulation of consumer protection in the cases of the bankruptcy of travel agencies. In the event of the insolvency of a travel agency, a problem arises as to who will ensure that the consumers are repatriated from summer resorts and their expenses for the unperformed travel services are reimbursed. This issue was first dealt with by Directive No. 90/314 on package travel. The Directive 90/314 will be analyzed in the second chapter of this paper. The Directive leaves a large margin of discretion for national legislators as to how they achieve the required consumer protection standard. However, the EU Member States must ensure that consumers recover the entire loss they have incurred due to the failure of tour operators to provide services. The Member States have come up with a number of implementation solutions - e.g. insurance of the guarantee for the case of insolvency, bank guarantee or guarantee fund of the travel operators. This implementation into national legal systems is described in the third chapter of this thesis. That chapter further introduces the Czech implementation affected in Act No. 159/1999 Coll. This Act has opted for insurance of travel agencies as the means...