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多角化經營與智慧資本關係之個案研究 / A case study of the relationship between diversification and intellectual capitala case study of the relationship between diversification and intellectual capital劉致圓 Unknown Date (has links)
本研究係透過實地訪談並搭配以往文獻進行歸納,藉由瞭解企業進行多角化之動機、所採行之策略類型以及所搭配之進入方式,進而探討多角化經營如何影響智慧資本之蓄積及具體管理制度為何,以期對多角化營運之企業在資源之掌握與管理上作一參考。本研究係依據個案分析之結果,提出以下三項結論以回應研究問題,同時根據研究發現陳述相關建議,最後提出研究限制與未來研究之方向。
一、多角化動機會影響策略類型之選擇,且會搭配適合之多角化進入方式。
二、採取不同之多角化策略及進入方式,所重視之智慧資本項目不盡相同;而無論採取何種策略及其進入方式,所共同重視之項目為人力資本之「員工專業技能」、「向心力」,流程資本之「營運流程」、「創新流程」與「組織彈性」,創新資本之「創新投入」,關係資本之「策略夥伴」,共計七項。
三、針對不同的多角化策略及其進入方式下所重視之智慧資本,企業應採取適當之管理制度予以蓄積與維護,使其得以有效發揮效益。 / This research is primary to provide some references on resource control and management for enterprises which are diverdified or will diversify. By realizing the motivation, types of strategy, and the matching modes of entry for diversification by field interviews and based on previous literature, the study discusses how diversification affects the accumulation and pratical management system of intellectual capital. According to the result of case analysis, the research claims three conclusions in response to the research questions. meanwhile, we also propose some relevant suggestions, and state research limitation and direction in future.
1.The motivations would affect the types of strategy for diversification, and enterprises will choose appropriate modes of entry.
2.Within different diversification strategies and matching modes of entry, the emphasized intellectual capital items will be different. This study finds no matter what strategic types and modes of entry adopted, the common emphasized intellectual capital items include employees’ professional competence and centripetal force in human capital, operating process, innovative process, and organizational elasticity in process capital, innovative input in innovation capital, and strategic partnership in relational capital.
3.For different diversification strategies and the matching modes of entry, all enterprises should adopt appropriate management system to accumulate and maintain the important intellectual capitals, so that they could achieve remarkable success.
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