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Citing the viewer : ethnography, film theory and experiences of martial arts action cinemaHolland, Samantha January 2001 (has links)
This thesis argues for incorporating a radically increased awareness and understanding of the experiences and opinions of people who actually watch films into any film theory or criticism genuinely concerned to analyse, evaluate or otherwise interpret films and/or those who watch them. In particular, it suggests there is a need to re-think the status of film experiencers as informants who are participant in rather than objects of study, and that an ethnographic approach should be taken to narrow the gap between film studies and film experiencers. Initially, I investigate ways in which film "viewers" and "audiences" have been and continue to be theorized, analyzed and represented, with emphases both on how film theory and criticism have treated film experiencers, and on the impact of the recent "ethnographic turn" in film and cultural studies. I then investigate pertinent ethnographic theories and methods in the context of recent debates about knowledge production and reflexivity, looking particularly at postmodern and anti-patriarchal critiques. I also consider the relationship between ethnography and cultural studies, and how both these areas impact on the study of film experiencers. Ultimately I suggest particular ways in which ethnographic theories and methods might be used in film studies to inform investigations, understandings and therefore representations of film experiencers. I outline and consider how my case study uses such approaches before setting out the case study itself. The case study sets out what sixty-seven participant-informants had to say and write about martial arts action films, and is in large part intended to "give voice" to film experiencers. But while the emphasis is on citing participant-informants' own words, I recognize that there is no description without interpretation and reflect on this in the conclusions I draw from the case study "data" and my theoretical work.
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Individual and environmental determinants of television viewing behaviorRouner, Donna Lea. January 1900 (has links)
Thesis (Ph. D.)--University of Wisconsin--Madison, 1983. / Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (leaves 136-143).
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Psychographic segmentation of the television audienceForrest, Edward James, January 1981 (has links)
Thesis (Ph. D.)--University of Wisconsin--Madison, 1981. / Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (leaves 281-287).
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The definition of the audience in the history of television audience researchBuzzard, Karen. January 1900 (has links)
Thesis (Ph. D.)--University of Wisconsin--Madison, 1985. / Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.
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The effect of television on Venezuelans' perceptions of valuable things in lifeIzcaray, Oly M. January 1984 (has links)
Thesis (M.A.)--University of Wisconsin--Madison, 1984. / Typescript. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (leaves 68-71).
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Television audience measurement : a study of why television audience measurement is undertaken in Hong Kong, what information is needed by users and how this information should be presented /Wu, Wai-on, Thomas. January 1981 (has links)
Thesis (M.B.A.)--University of Hong Kong, 1982.
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Patterns in television viewing behaviour: what's changed since the 1980s?Beal, Virginia January 2003 (has links)
In the early 1980s, when viewers typically had the choice of only a few channels, television was shown to be a mass-market medium (Barwise and Ehrenberg 1988). Channel segmentation was effectively non-existent, different channels attracted near identical audiences, and no channel attracted a more loyal audience than its competitors (Goodhardt, Ehrenberg et al. 1975; 1987; Barwise and Ehrenberg 1988). Over the last two decades the UK and US have witnessed dramatic changes in television. Viewers today not only have access to a prolific number of channels, but there are now specialist channels devoted to single genres such as sports, music, children's, news etc. This thesis investigates the effect these changes have had on television viewing behaviour. The patterns and structure of present-day viewing behaviour in the UK and US are established and interpreted, focusing primarily on how viewers are using 'new' multi-channel television services
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The new multi-channel media environment in China diversity of exposure in television viewing /Yuan, Elaine Jingyan. January 2007 (has links)
Thesis (Ph.D.)--Northwestern University, 2007. / Adviser: James Webster. Includes bibliographical references.
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Group out-of-home television viewing a study of viewing dynamics and advertising effectiveness /Patino, Anthony. January 1900 (has links)
Thesis (Ph.D.)--Temple University, 2007. / Adviser: Michael Smith. Includes bibliographical references.
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Program entropy and structure as factors in television viewershipKrull, Robert, January 1973 (has links)
Thesis (Ph. D.)--University of Wisconsin--Madison, 1973. / Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.
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