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Previous issue date: 2016-10-28 / The growing competition is causing companies to create innovations to excel in an environment of uncertainties. In that context, companies that operate in isolation usually do not have access to specialized resources, and as an alternative to such difficulties, technology parks arise as the solution for that problem. Technology parks are environments that offer conditions for the innovation to develop, and companies settled within them are able to take advantage of its structure, thus generating competitive advantages. Many public policies around the world are prioritizing the development of those kind of technology parks, causing the issue to deserve a better understanding. Due to the complexity of those parks, it is important to understand how innovation occurs within those innovation ecosystems, and how the innovations affect the performance of the companies. Many studies have addressed this issue; however, most of times it is dealt qualitatively, or through secondary data, thus needing further elaboration. Given that, the present study aimed to analyze the relationship between innovation-friendly conditions in the technology parks, the innovations made by the companies settled within them, and their results in terms of organizational performance. To develop this model, a literature search was first conducted, in order to list the possible restrictions of innovation in technology parks, the innovations and their results in terms of business performance. Later, a qualitative phase was conducted comprising six managers of technology parks, in order to verify whether the literature presuppositions were appropriate to the Brazilian context, and to carry out such adaptation and consolidate the theoretical model; and finally, a quantitative study was carried out (comprising one hundred ninety-two companies settled in parks) to test the model developed through structural equation modeling. As results, first, constructs were proposed to measure the favorable conditions for innovation in technology parks and, the theoretical model was checked in cooperation with technology parks experts. After that, the assumptions of the theoretical model were tested through structural equation modeling, and it was identified that the innovations are positively influenced by support services (innovation and marketing process), as well as by the physical infrastructure (product, process, organization and marketing innovation); however, the relationship network among the companies negatively influence the innovation process, being the latter result not in accordance with the premises of the literature on technological parks, implying further insights on this issue. Another result was that the process innovations and marketing positively influence the performance of companies settled within the technological parks, which is in accordance with the innovation literature, demonstrating that effectively parks contribute to innovation in resident companies. / A crescente competitividade est? fazendo com que as empresas precisem inovar para se destacar neste ambiente de incertezas. Nesse contexto, as empresas que atuam de forma isolada n?o possuem, muitas vezes, acesso a recursos especializados e como alternativa para tais dificuldades surgem os parques tecnol?gicos. Parques tecnol?gicos s?o ambientes que oferecem condi??es para que a inova??o se desenvolva e as empresas residentes neles possam usufruir de sua estrutura, gerando vantagens competitivas. Muitas pol?ticas p?blicas ao redor do mundo est?o priorizando o desenvolvimento destes parques tecnol?gicos fazendo com que o tema necessite de maior entendimento. Devido ? complexidade desses parques, ? importante entender como ocorre a inova??o dentro destes ecossistemas e como estas inova??es influenciam o desempenho das empresas. Muitos estudos abordam o tema, por?m na maioria das vezes ele ? estudado de forma qualitativa ou atrav?s de dados secund?rios, precisando de maior aprofundamento. Diante disto, o presente trabalho teve como objetivo analisar as rela??es entre as condi??es favor?veis ? inova??o nos parques tecnol?gicos, as inova??es realizadas pelas empresas neles residentes e os seus resultados em termos de desempenho organizacional. Para realizar esta an?lise foi elaborado primeiramente um modelo te?rico, atrav?s de uma pesquisa bibliogr?fica com o intuito de elencar na literatura os poss?veis condicionantes da inova??o nos parques tecnol?gicos, as inova??es e os resultados em termos de desempenho das empresas. Ap?s foi realizada uma etapa qualitativa junto a seis gestores de parques tecnol?gicos com o intuito de verificar se os pressupostos da literatura estavam adequados para o contexto brasileiro e realizar tal adapta??o e consolidar o modelo te?rico e, por fim, foi realizado um estudo quantitativo (com cento e noventa e duas empresas residentes em parques) a fim testar o modelo desenvolvido atrav?s da modelagem de equa??es estruturais. Como resultados, primeiramente foram propostos construtos para mensurar as condi??es favor?veis ? inova??o em parques tecnol?gicos e verificado o modelo te?rico com os especialistas em parques tecnol?gicos. Ap?s, foram testadas as hip?teses do modelo te?rico atrav?s da modelagem de equa??es estruturais, sendo que foi identificado que as inova??es s?o influenciadas positivamente pelos servi?os de apoio (inova??o de processo e marketing) e pelas infraestruturas f?sicas (inova??o de produto, processo, organizacional e marketing), por?m as redes de relacionamento entre empresas influenciam negativamente a inova??o de processo, sendo que este ?ltimo resultado esta em desacordo com a literatura sobre parques tecnol?gicos, implicando em aprofundamentos futuros sobre esta quest?o. Outro resultado obtido foi o de que as inova??es de processo e de marketing influenciam positivamente o desempenho das empresas residentes em parques tecnol?gicos o que est? de acordo com a literatura de inova??o, demonstrando que efetivamente os parques contribuem para a inova??o nas empresas residentes.
Identifer | oai:union.ndltd.org:IBICT/oai:tede2.pucrs.br:tede/7082 |
Date | 28 October 2016 |
Creators | Roldan, Lucas Bonacina |
Contributors | Hansen, Peter Bent |
Publisher | Pontif?cia Universidade Cat?lica do Rio Grande do Sul, Programa de P?s-Gradua??o em Administra??o e Neg?cios, PUCRS, Brasil, Faculdade de Administra??o, Contabilidade e Economia |
Source Sets | IBICT Brazilian ETDs |
Language | Portuguese |
Detected Language | English |
Type | info:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/doctoralThesis |
Format | application/pdf |
Source | reponame:Biblioteca Digital de Teses e Dissertações da PUC_RS, instname:Pontifícia Universidade Católica do Rio Grande do Sul, instacron:PUC_RS |
Rights | info:eu-repo/semantics/openAccess |
Relation | 3244129067093836374, 600, 600, 600, 4410494103952189146, 8024035432632778221 |
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