The goal of this thesis will be to formulate an economic model that exposes the relationship between consumption of luxury goods and selected factors which includes advertising, disposable income, interest rate, price index and stock premium. By building the Multiple Linear Regressions model to formulate the consumption function and using the Ordinary Least Squares (OLS) as the method, it becomes apparent that advertising, disposable income and the previous quarter´s disposable income are the major variables to affect luxury good consumption, of all the factors. Furthermore, the previous quarter´s disposable income has a slightly higher effect than the current one on luxury consumption. Similar studies, which focus on luxury items, have proposed models that test a single or a few variables at a time, and others that concentrate on durable goods have a wide range of variables to examine. I attempt to combine both in my model to test luxury consumption with a wide range of variables. / 1.Abstrsact: short (1/2 page)The very specific purpose of your studyThe finding ( results) The method: statistical method, the data , the theoretical data,Compare your results with the results from similar studies.2.Introduction (1 and half page)A general idea ( 4-6 lines)Make references to theoretical and empirical research paper.Names, dates, and contribution.The purpose of your studyMethodLimitationOutline of the paper3.Conclusion (1 page)The purpose of the studyThe resultsThe methodComparison with the results from similar studiesCritical discussion of your own studiesFurther studies4. consider opponents points too
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:his-3405 |
| Date | January 2009 |
| Creators | Zhang, Qiongyan |
| Publisher | Högskolan i Skövde, Institutionen för teknik och samhälle |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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