by Chan Ngai-Ming, Zoe, Chung Ting Ting. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1998. / Includes bibliographical references (leaves 56-57). / ABSTRACT --- p.ii / TABLE OF CONTENTS --- p.iii / LIST OF ILLUSTRATIONS --- p.v / LIST OF TABLES --- p.vi / Chapter / Chapter I. --- INTRODUCTION --- p.1 / Chapter II. --- THE HONG KONG PRIMARY RESIDENTIAL INDUSTRY --- p.6 / Industry Overview --- p.6 / Developers for This Study --- p.6 / Chapter III. --- THEORETICAL FRAMEWORK --- p.8 / Competitor Analysis --- p.8 / Market Commonality Vs Product Commonality --- p.8 / Suggested Attributes for Studying Product Commonality in this Industry --- p.9 / Location --- p.9 / Time of Sale --- p.9 / Flat Size --- p.10 / Other Factors --- p.10 / Resource Similarity --- p.12 / Competitive Actions and Responses --- p.12 / Product Commonality and Competitive Response --- p.14 / Competitive Response and Performance --- p.17 / Chapter IV. --- METHODOLOGY --- p.19 / Data --- p.19 / Identification of Actions and Responses --- p.19 / Measurement --- p.21 / Product Commonality --- p.21 / Likelihood of Response to Price Change --- p.24 / Response Magnitude --- p.24 / Performance --- p.25 / Comparative Approach --- p.25 / Chapter V. --- RESULTS --- p.27 / Product Commonality and Likelihood of Response to Price Change --- p.27 / Response Magnitude and Performance --- p.30 / Chapter VI. --- CONCLUSION AND DISCUSSION --- p.34 / Implications --- p.34 / Limitation and Future Directions --- p.36 / APPENDIX I RECOMMENDATIONS FROM STUDY OF HONG KONG RESIDENTIAL MARKET BY THE CONSUMER COUNCIL IN 1996 --- p.41 / APPENDIX IIA SUMMARY OF 27 DATA UNDER STUDIED --- p.43 / APPENDIX IIB TIMELINES FOR 27 DATA UNDER STUDIED --- p.46 / APPENDIX III PRODUCT COMMONALITY BREAKDOWN --- p.52 / APPENDIX IV SUMMARY OF PRIMARY DATA --- p.54 / bibliography --- p.56
| Identifer | oai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_322115 |
| Date | January 1998 |
| Contributors | Chan, Ngai-Ming Zoe., Chung, Ting Ting., Chinese University of Hong Kong Graduate School. Division of Business Administration. |
| Source Sets | The Chinese University of Hong Kong |
| Language | English |
| Detected Language | English |
| Type | Text, bibliography |
| Format | print, vi, 57 leaves : ill. ; 30 cm. |
| Coverage | China, Hong Kong, China, Hong Kong, China, Hong Kong, China, Hong Kong, China, Hong Kong |
| Rights | Use of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/) |
Page generated in 0.0072 seconds