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A Study on the Competitive Strategies of Taiwan IC Packaging New Entrants Based on Path Dependence Theory

Taiwan¡¦s IC foundry has truly emerged as important roles in Taiwan¡¦s electronic industries, whose fast growth has successfully been in the construction of Taiwan¡¦s economic miracle. Through the differentiation strategy, TSMC, the largest and most successful dedicated IC foundry in the world, expands and develops its business from bottom to top. It also has well driven IC industries a Cluster Effect, prosperously fostering the industries in its supply chain, from IC design and manufacturing to packaging and testing, even rapid growth of Taiwan¡¦s personal computer and peripheral industries relatively.
Long-term, increasing growth for IC industries had earned many companies to invest low entry barrier factories - IC packaging that needs lower technical expertise and less capital. However, against semiconductor industrial booming and bust cycles, and the phenomenon known as the Bullwhip Effect in supply chains, most packaging factories have been confronting with the challenges in worse and more competitive environments. Those factories, even the same for the new entrants, actively adopted all different types of competitive, cooperative and integrated strategies, not only for profits but survival.
In this study, based on path dependence theory, the competitive strategies among ten new IC packaging companies were introduced to discuss, examine, and more further verify the linkages between their competitive strategies and developing paths. The conclusion indicates that competitive strategies of positive developing path may offer new entrants a successful, experienced model to copy with.
1.The advancement of Taiwan IC packaging new entrants gave evidence for developing path¡¦s model. That is to say, different competitive strategies will result in different developing paths.
2.The competitive strategies of the positively developing path¡¦s model are helpful for new entrants to develop positively. Strategic positioning helps to concentrate company¡¦s resources onto her beneficial path to develop. Innovative strategies will help to break through the limitations of path and guide the developing path to success. Competitive advantage helps the developing path come into positive cycles.
3.IC packaging companies have to review and react very often to manage their competitive strategies when the developing path is influenced by the variances of inner and outer environments.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0901104-101226
Date01 September 2004
CreatorsChen, Yeh-shun
ContributorsFeng-lee Lin, Iuan-yuan Lu, Chin-tam Lee
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0901104-101226
Rightscampus_withheld, Copyright information available at source archive

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