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A narrativa transm?dia no jornalismo : o estudo das reportagens do GDI, do grupo RBS

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Previous issue date: 2018-05-29 / Coordena??o de Aperfei?oamento de Pessoal de N?vel Superior - CAPES / Over the years, technological evolution has been changing the forms of communication. These changes not only change people's ways of relating, but they also offer new possibilities for journalism. After the digitization process, the current moment strengthens the media convergence, bringing about great changes in the journalistic making and in the way in which the news is consumed.
This scenario allows the experimentation of new forms of narratives. This research has the objective of discussing the possibilities of the implementation of a transmedia format in journalistic activity. To this end, we will evaluate the work developed by the Research Group (GDI), investigative journalism team of the RBS Group. The analysis consists of identifying the presence of elements of the transmedia storytalling in the reports produced by GDI.
The research is based on the concept of Media Ecology, where the development of a new medium does not mean the end of an earlier one, but the triggering of an adaptation process, similar to what happens in biology. Under the view that the media are not eliminated, but are completed, the analysis encompasses the entire media landscape. The analysis pays special attention to television, due to its wide penetration in the brazilian scenario, being still the main means of communication of the country as recent surveys point out, as media of launching of a transmi?tico report.
From a process of categorization, the identification of the characteristics of the transmediate storytelling will be carried out in the reports of the GDI, seeking to point out the necessary changes in the procedures performed for the construction of the transmidiality. It should be noted that the paper does not seek to affirm that the work carried out by the GDI is transmissive or not, but is based on the same for the adoption of said narrative. / Ao longo dos anos, a evolu??o tecnol?gica vem modificando as formas de comunica??o. Essas mudan?as n?o alteram apenas como as pessoas se relacionam, mas tamb?m oferecem novas possibilidades para o jornalismo. Ap?s o processo de digitaliza??o, o atual momento fortalece a converg?ncia midi?tica, trazendo grandes transforma??es no fazer jornal?stico e no modo em que as not?cias s?o consumidas.
Esse cen?rio oportuniza a experimenta??o de novas formas de narrativas. Esta pesquisa tem o objetivo de debater as possibilidades da implanta??o de um formato transmidi?tico na atividade jornal?stica. Para tal, iremos avaliar o trabalho desenvolvido pelo Grupo de Investiga??o (GDI), equipe de jornalismo investigativo do Grupo RBS. A an?lise consiste em identificar a presen?a de elementos da narrativa transm?dia nas reportagens produzidas pelo GDI.
A pesquisa se baseia no conceito das Ecologia das M?dias, onde o desenvolvimento de um novo meio n?o significa o fim de um anterior, mas o desencadeamento de um processo de adapta??o, semelhante ao que acontece na biologia. Sob a ?tica de que os meios n?o se eliminam, mas se completam, a an?lise engloba todo o cen?rio midi?tico. O estudo d? especial aten??o ? televis?o, em virtude da sua ampla penetra??o no cen?rio brasileiro, sendo ainda o principal meio de comunica??o do pa?s como apontam recentes levantamentos, como m?dia de lan?amento de uma reportagem transmidi?tica.
A partir de um processo de categoriza??o, ser? realizada a identifica??o das caracter?sticas da narrativa transm?dia existentes nas reportagens do GDI, buscando apontar as mudan?as necess?rias nos procedimentos realizados para a constru??o da transmidialidade. Cabe ressaltar que o trabalho n?o busca a afirma??o de que o trabalho realizado pelo GDI ? transmidi?tico ou n?o, mas se baseia no mesmo para a ado??o da referida narrativa.

Identiferoai:union.ndltd.org:IBICT/oai:tede2.pucrs.br:tede/8190
Date29 May 2018
CreatorsRaugust, Gerson Doval
ContributorsCosta, Cristiane Finger
PublisherPontif?cia Universidade Cat?lica do Rio Grande do Sul, Programa de P?s-Gradua??o em Comunica??o Social, PUCRS, Brasil, Escola de Comunica??o, Arte e Design
Source SetsIBICT Brazilian ETDs
LanguagePortuguese
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/masterThesis
Formatapplication/pdf
Sourcereponame:Biblioteca Digital de Teses e Dissertações da PUC_RS, instname:Pontifícia Universidade Católica do Rio Grande do Sul, instacron:PUC_RS
Rightsinfo:eu-repo/semantics/openAccess
Relation-1227240851921518482, 500, 500, 600, -4056021055502874573, 2075167498588264571

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