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The Veiled Identity: Hijabistas, Instagram and Branding In The Online Islamic Fashion Industry

What it means to be a Muslim woman is frequently redefined in reaction to the notions of ‘Muslim womanhood’ constructed within neoliberal society. By examining the ways in which Hijabi fashion bloggers use the visual discourse of their Instagram accounts to implement specific notions of taste, authenticity and branding this project aims to address the question of where fashion blogs fit within mainstream fashion frameworks and the ways in which the assumed tensions surrounding veiling and fashion are disrupted.

Identiferoai:union.ndltd.org:GEORGIA/oai:scholarworks.gsu.edu:wsi_theses-1051
Date11 August 2015
CreatorsWaninger, Kelsey
PublisherScholarWorks @ Georgia State University
Source SetsGeorgia State University
Detected LanguageEnglish
Typetext
Formatapplication/pdf
SourceWomen's Studies Theses

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