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Development of Strategic Fundraising Practices for Divisions of Student Affairs at 4-year Public Flagship Institutions

Today public higher education leaders are charged with finding private gifts to support their campus operations as state appropriations decline. Accordingly, budget cuts are often a challenge for units within institutions that support the co-curricular experience. This applied dissertation was designed to identify fundraising strategies that supplement operating budgets for student affairs divisions at four-year public institutions that are members the National Collegiate Athletic Association (NCAA) Division I Southeastern Conference (SEC) and Big Ten. The researcher surveyed development officers that were charged with fundraising for student affairs these institutions, as well other public institutions with an NCAA affiliation. An analysis of the data using Light’s (2005) four pillars of high performance revealed strategies that student affairs have used to be successful. For instance, student affairs divisions that raised the most money were included in the institutions capital campaign and had a dedicated fundraiser for their division. In addition, they collaborated with other development colleagues to ensure priorities under the purview of student affairs were clearly articulated. Put simply, student affairs divisions can be successful in raising philanthropic dollars to support programs and services within their unit.

Identiferoai:union.ndltd.org:nova.edu/oai:nsuworks.nova.edu:fse_etd-1123
Date01 January 2017
CreatorsBrown, DeShanna K.
PublisherNSUWorks
Source SetsNova Southeastern University
Detected LanguageEnglish
Typecampusdissertation
Formatapplication/pdf
SourceTheses and Dissertations

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