This thesis works to establish a literary theory and cultural studies as a theoretical lens with which we can view harmful emerging pop culture phenomena like the so-called alt right. The premise is supposed in three parts, with the first being a simple introduction to the Pepe character and how he is grounded in literary studies through a comparison of Sherlock Holmes and his early fandom. The second part is a survey of the legacy of Jim Crow and I present the evidence that Pepe is very much Crow’s spiritual successor in their shared preoccupation with white anxiety. The third is a discussion of language in which I bridge the use of memes as language with how that language effectively communicates. Ultimately, Pepe the Frog is able to tap into the pop culture collective through a democratizing of language facilitated by digital spaces on the internet, and his proliferation is made readily viral by the racist language he speaks through ala Jim Crow era anxieties.
| Identifer | oai:union.ndltd.org:fiu.edu/oai:digitalcommons.fiu.edu:etd-4856 |
| Date | 01 January 2018 |
| Creators | Sardinas, Allison E |
| Publisher | FIU Digital Commons |
| Source Sets | Florida International University |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | FIU Electronic Theses and Dissertations |
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