This essay examines Ukrainian President Volodymyr Zelensky’s tweets during the early phase of the conflict between Russia and Ukraine. The method is mixed with both quantitative and qualitative studies and is based on content analysis. The analysis reveals that Zelensky has actively utilized Twitter to convey messages to the global community during the war. This study aims to analyze Zelensky’s Twitter communication through the lens of speech act theory and specifically focuses on Searle´s classifications of speech acts. By examining the messages posted on the Twitter account @ZelenskyyUa during the specified timeframe, the study explores the types of speech acts used by Zelensky and their intended audience. The study contributes to an understanding of Zelensky’s Twitter communication strategies during times of crisis. Findings from the analysis show that Zelensky effectively utilizes Twitter to advocate, inform, and influence others, using concise messages to reach a wide audience swiftly. It also reveals that Zelensky's communication style aligns with intercultural factors, effectively conveying his messages to the intended audience.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:oru-107044 |
| Date | January 2023 |
| Creators | Einarsson, Fanny, Larsson, Agnes |
| Publisher | Örebro universitet, Institutionen för humaniora, utbildnings- och samhällsvetenskap |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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