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Corporate Social Responsibility : Varför ska banker ta ett ansvar? / Corporate Social Responsibility : Why should banks take responsibility?

The purpose of this thesis is to gain a deeper understanding about why Swedish banks choose to work and report CSR and also analyze differences and similarities between two banks. Research question: Why do Swedish companies within the financial sector choose to report and work with Corporate Social Responsibility? The major incentives to work and report CSR are because it benefits bank´s businesses, which is driven by stakeholders. Stakeholder pressure is also an important incentive, especially pressure from customers and employees. The incentives that differed between the two banks were morality of the business leader, society and the priority of stakeholders. The incentives that we could not support were guidelines and competitors-

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:hh-19123
Date January 2012
CreatorsHeed, Emilia, Törnbom, Hanna
PublisherHögskolan i Halmstad, Sektionen för ekonomi och teknik (SET), Högskolan i Halmstad, Sektionen för ekonomi och teknik (SET)
Source SetsDiVA Archive at Upsalla University
LanguageSwedish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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