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Previous issue date: 2016-09-05 / The purpose of this dissertation is to review and complement the
tests performed by UFPA, USP and UCB interactive digital TV Healthcare
application developed for the Global ITV project to see if verify if this
technological innovation, which is the interactive digital TV, is configured as
an extension of man. Therefore, we supported in theory and study of applied
methods of the new technology incorporated in the digital TV in Brazil that offers
interactive services. As corpus of our study we explored the Global ITV project,
and more specifically the interactive application that was developed by the team
of the Catholic University of Brasilia in which this author participated actively.
The methodological approach included tests at UCB and the other two
institutions data measurement. The assumptions that guided the
reflections followed the light of the contributions of McLuhan, Meyrowitz and
Kerckhove, who organized and continued the studies of this theory. / Esta disserta????o se prop??s analisar e complementar os testes realizados pela
UFPA, USP e UCB do aplicativo de TV digital interativa Healthcare,
desenvolvido para o projeto Global ITV, para verificar se essa inova????o
tecnol??gica, que ?? a TV digital interativa, se configura como uma extens??o
tecnol??gica do homem. Para tanto, nos amparamos na teoria e no estudo dos
meios aplicados sobre a nova tecnologia incorporada na TV digital no Brasil
que oferece servi??os de interatividade. Como corpus do nosso estudo
exploramos o projeto Global ITV, e mais especificamente o aplicativo interativo
que foi desenvolvido pela equipe da Universidade Cat??lica de Bras??lia na qual
este autor participou ativamente. Os procedimentos metodol??gicos inclu??ram
testes realizados na UCB e os dados das aferi????es das outras duas institui????es
mencionadas. Os pressupostos que guiaram as reflex??es seguiram ?? luz das
contribui????es de McLuhan, Meyrowitz e Kerckhove, que organizaram e deram
continuidade aos estudos dessa teoria.
| Identifer | oai:union.ndltd.org:IBICT/oai:bdtd.ucb.br:tede/2358 |
| Date | 05 September 2016 |
| Creators | Faria, Watson Odilon Pereira de |
| Contributors | Kieling, Alexandre Schirmer |
| Publisher | Universidade Cat??lica de Bras??lia, Programa Strictu Sensu em Comunica????o, UCB, Brasil, Escola de Educa????o, Tecnologia e Comunica????o |
| Source Sets | IBICT Brazilian ETDs |
| Language | Portuguese |
| Detected Language | English |
| Type | info:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/masterThesis |
| Format | application/pdf |
| Source | reponame:Biblioteca Digital de Teses e Dissertações da UCB, instname:Universidade Católica de Brasília, instacron:UCB |
| Rights | info:eu-repo/semantics/openAccess |
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