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Designing for usability of 3D configuration in E-commerce : Interactive design of 3D in web applications / Design för användbarhet i 3D-konfigurering inom e-handel : Interaktiv design av 3D i webbapplikationer

Mass production of consumer products is both wasteful and limit the consumers' power to influence the design of what they are buying. When shopping for a product, the customer must choose between a range of specific products with limited variations. What if the customer could make all the design choices, creating and buying the product according to his or her own needs? A 3D product generator holding a configurable model of a product was created to replace static content in online stores and give creative power to customers. This work aimed at creating an effective 3D product generator by evaluating how users experience the design of and interaction with it, and finding general design goals when introducing interactive 3D content in static 2D environments. A prototype of a 3D product generator in a generic online storefront was implemented in two iterations, improving on and evaluating the design through usability testing. The evaluation of the final prototype suggested that the interface was indeed effective in both design and interaction. This work concludes that user feedback is crucial to creating a successful user experience, which in turn is important when creating interfaces for product configuration.

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:liu-139152
Date January 2017
CreatorsAxelsson, Alfred
PublisherLinköpings universitet, Interaktiva och kognitiva system
Source SetsDiVA Archive at Upsalla University
LanguageEnglish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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