The aim of the study is to assist the management of Ica Skrapan Västerås with promotional suggestions of innovation and creativity, as well as to analyze and address the current lack of engagement and motivation of the employees working in the grocery store. A qualitative and semi- structured research method has been conducted to collect data for the study. Using the data collected, the study has been able to analyze the current lack of engagement and motivation to see if innovative and creative suggestions can improve employee’s existence at work. The results have shown that both the management has a willingness to implement their employees ‘views, and the employees have a willingness to be involved in more creative and innovative proposals within the organization.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:mdh-67798 |
| Date | January 2024 |
| Creators | Abdi, Hani, Aghababyan, Kima, Nidzovic, Maja |
| Publisher | Mälardalens universitet, Akademin för innovation, design och teknik |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
Page generated in 0.0015 seconds