This paper examines the notion of authenticity in social media videos through an intermedial analysis that dissects the varying roles of participating parties. Social media videos are increasingly used as means of highly intermedial communications all around the world and across all cultures. The conducted research investigates authenticity in film and extends it to include social media videos. As perception of authenticity relies on successful understanding of context, the authenticity of social media videos that make clear claims about their context is more easily understood. Through intermedially examining three different media products (a film and 2 social media videos), the proposed theory is demonstrated in practice by means of preforming authenticity tests. Although it is not always easy to produce a confident ruling, the intricacies of the process highlight the role of intermedial elements responsible for determining authenticity. This research project can serve as a basis for further studies in highly intermedial forms of communication in social media. It could also provide insight for future investigative research that aim to understand the effects of prolonged exposure to inauthentic content in our day to day lives.
Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:lnu-114139 |
Date | January 2022 |
Creators | Pooladi, Arya |
Publisher | Linnéuniversitetet, Institutionen för språk (SPR) |
Source Sets | DiVA Archive at Upsalla University |
Language | English |
Detected Language | English |
Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
Format | application/pdf |
Rights | info:eu-repo/semantics/openAccess |
Relation | Linnaeus University Dissertations |
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