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venanzi_d_me_bauru.pdf: 900608 bytes, checksum: 7bc540f0c0586f8f114eb3a8ee8d96a5 (MD5) / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES) / Em decorrência do aumento da competitividade do setor automobilístico, montadoras vêm adotando novas configurações produtivas, visando a uma maior integração na cadeia produtiva e ganhos para os participantes. A configuração produtiva escolhida pela montadora é um fator crucial e determinante para sua competitividade e que está diretamente associado à capacidade da montadora de entender e atender às expectativas dos clientes. Com a emergência dessas novas configurações organizacionais na indústria automobilística, houve uma perspectiva de que os mesmos se tornassem dominantes no futuro da indústria. Porém, o que se tem visto é que a adoção dessas novas configurações não tem ocorrido na velocidade prevista. Isso levanta questões relacionadas à condição de adoção dessas configurações e dos ganhos esperados pela implantação da estratégia de modularização se comparados aos tradicionais esquemas produtivos. Portanto, considerando essas premissas, o objetivo desta pesquisa é o de estudar como as configurações de Consórcio Modular (CM) e Condomínio Industrial (CI) refletem as prioridades competitivas na indústria automobilística brasileira. Pretende-se, dessa forma, contribuir para o entendimento da dinâmica... / In result of the increase of the competitiveness of the automobile sector, assembly plants have been adopting new productive configurations, aiming at a bigger integration in the productive chain and profits for the participants. The productive configuration chosen by the assembly plants is a crucial and determinative factor for its competitiveness and this is directly associated with the capacity of the assembly plant to understand and to take care of the expectation of the customers. With the emergency of these new organizational confirations in the automobile industry, there was a perspective that they could become dominant in the future of the industry. However, it has been observed that the adoption of these new configurations has not occured in the foreseen speed. This raises questions related to the condition of adoption of these configurations and the profits hoped with the implantation of the strategy of modularization compared with the traditional productive projects. Therefore, considering these premises, the objective of this research is to study how the configurations of Modular Consortium (CM) and Industrial Condominium (CI) reflect the competitive priorities in the Brazilian automobile industry. It is intended, by this way, to contribute for the agreement of the dynamics of adoption of these configurations in the Brazilian automobile industry. These productive configurations are present are present in two plants studied in this research: General Motors - (RS) - CI and Volkswagen (RJ) - CM. The suppliers of the CI are installed in the land of the assembly plant and its surroundings and are responsible for the supply just-in-time of the systems. In the other hand, the modules of the companies partners of the CM are installed inside of the assembly plant, and are responsible for the production of the modules in the final assembly line... (Complete abstract click electronic access below)
| Identifer | oai:union.ndltd.org:IBICT/oai:repositorio.unesp.br:11449/93025 |
| Date | 03 March 2009 |
| Creators | Venanzi, Délvio [UNESP] |
| Contributors | Universidade Estadual Paulista (UNESP), Gobbo Junior, José Alcides [UNESP] |
| Publisher | Universidade Estadual Paulista (UNESP) |
| Source Sets | IBICT Brazilian ETDs |
| Language | Portuguese |
| Detected Language | English |
| Type | info:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/masterThesis |
| Format | 207 f. : il. |
| Source | Aleph, reponame:Repositório Institucional da UNESP, instname:Universidade Estadual Paulista, instacron:UNESP |
| Rights | info:eu-repo/semantics/openAccess |
| Relation | -1, -1 |
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