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Misconduct! Uppför sig medierna olämpligt mot damhockeyn? : En studie om svenska mediers rapportering om Sveriges ishockeylandslag i OS / Misconduct! Does the media behave inappropriately against women’s hockey? : A study about Swedish media reports on Sweden’s hockey teams in the Olympics

Ice hockey is a sport like many others that has been dominated by men throughout history. This shows both when it comes to sporting conditions and what gets exposure in media. This essay studies four Swedish newspapers reporting on the Swedish men’s and women’s hockey teams during the Olympics 1998 and 2018. With the help of a quantitative content analysis it analyzes to which degree the reporting is gender equal and what the difference between 1998 and 2018 is. The result of the essay is more equal now than it was 20 years ago. Women’s hockey gets more exposure in the media, female players are being quoted in the articles to a greater extent and the language in the articles about women’s hockey are more similar to the articles about men’s hockey in 2018. Even though there has been a progression, there is still a long way to go to full equality in the reporting on ice hockey. There was still more than twice as many articles about men’s hockey than women’s hockey in the four analyzed  newspapers in 2018 and men’s hockey is still the norm that women’s hockey is being compared to.

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:umu-146858
Date January 2018
CreatorsLandin, Simon
PublisherUmeå universitet, Institutionen för kultur- och medievetenskaper
Source SetsDiVA Archive at Upsalla University
LanguageSwedish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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