This bachelor thesis aims to examine how the user experience of a website is affected depending on whether it use a hamburger menu or a drop down menu. Secondly, how efficiently each participant use these menus as well as whether or not the menu they use the most efficiently also is the menu they considers give the best user experience, will be investigated. This study will also explore how the lack of animation used in the menus might affect the user experience. A qualitative method, contextual inquiry, is used to examine the user experience of two prototypes which are designed with either a dropdown menu or a hamburger menu. A structured observation is used to find out which menu the participants use most efficiently. Here the time it takes to complete a task in each prototype will be observed. The two prototypes are both lacking hover-animation. How this shortage of animation might affect the user experience will be examined during contextual inquiry. The results showed that the participants prefered the hamburger menu although most used the drop down menu more efficiently. The lack of animation was affecting the user experience negatively in the drop-down menu but not in the hamburger menu.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:hb-15995 |
| Date | January 2018 |
| Creators | Bengtsson, Tanya |
| Publisher | Högskolan i Borås, Akademin för bibliotek, information, pedagogik och IT |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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