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Discourse Analysis of Sustainable Consumption

In the following C-Level Thesis, the geographically isolated consumer society that has evolved in the developed world is examined through discourse analysis. This research frames the issue of material consumption in a historical context and then interrogates the modern task of sustainability. Through review and analysis of current discourse in the sociopolitical field of sustainable consumption, this paper critically analyzes the development of modern consumer culture. The concept of ecological citizenship is presented and inspected as an effective strategy for the realization of sustainability and is viewed as a unifier of the many conflicting discourses on sustainable consumption. The dominant institutional discourse of ecological modernization is presented through a review of UK policy documents, and the opinions as well as alternative solutions touted by critics is noted. This paper finds that ideal of ecological citizenship has not yet been reached, but positive steps have been taken to achieve the goal of sustainability through curbing consumptive habits. In this presentation of sustainable consumption discourse it is important to recognize that there may be no absolute answer or right way to live on this planet, but rather, many ways which can, together, bring about a sustainable society.

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:kau-340
Date January 2006
CreatorsCampbell, Isaac
PublisherKarlstads universitet, Fakulteten för samhälls- och livsvetenskaper
Source SetsDiVA Archive at Upsalla University
LanguageEnglish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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