Not available

This thesis is an examination of the relationships and conflicts between franchisors and franchisees in the Taiwan retail franchise market. Two examples, convenience stores and estate agencies, are compared as these typify the retail and service sectors. The method adopted in this research is a form of exploratory qualitative research, since the purpose is to provide insights and understanding of the nature of marketing. In this research, there are many points, which conflict with previous research, such as the performance between multi-unit and single franchising, monitoring issues, buying back franchisees, the resource constraints of management talent and financial capital,brand transference and so on. From the empirical findings, the author suggests this is related to local culture and operational customs. Further, in international franchising, the author's results show that there is no relationship between internationalisation and company scale. What is important is whether any two businesses have the same commercial objective. Some interviewees offer valuable insights, which have never been discussed before, for example, most of the previous researches on financial constraints focus on whether it is cheaper to obtain capital from franchisees as compared to stockholders or financial institutions. However, a valuable point interviewees have suggested is that the question should be related to whether the power of the brand is strong as compared with other factors. In other words, if the brand power is strong, then other constraints will be minimized. Based on the above findings, relationships and conflicts between franchisors and franchisees are then explored. Based on the nature of industry and ownership patterns, what the franchisees care about is autonomy in the convenience store sector, whereas brand power is highlighted in the estate agency sector. The common point is that both industries stress the importance of communication, but this function fails in this research for different reasons and these reasons can be traced back to the difference of ownership patterns. Therefore, aside from the contribution to theories, three models are developed for practical application from the perspective of communication. In conclusion, with smooth organizational communication and constructive interactions, both parties will benefit from each other and enjoy the synergy of increased brand power.

Not available / text

published_or_final_version / Economics and Finance / Master / Master of Philosophy

This dissertation looks at the political behavior of three Taiwanese Buddhist organizations since 1989: the Buddhist Association of the Republic of China (BAROC), the Buddha Light Mountain monastic order (or Foguangshan) and the Buddhist Compassion Relief Tzu Chi Association (or Ciji). It concentrates on trying to understand the rationale behind the different strategies that each of them has adopted in its interaction with the government. The BAROC has adopted a strategy of lobbying in an attempt to remedy the steady decline of its status throughout the 1990s: it has tried to sway the government to adopt a law that would restore the authority over Buddhists the association held before 1989. Foguangshan has resorted to a strategy of remonstrance to advance its religious ideals between 1995 and 1997: its founder Xingyun supported the bid of his lay disciple Chen Lii'an for the presidency of the Republic of China (ROC) and launched large public demonstrations critical of the government that followed that election. During the same period of time, Ciji has steered away from the controversies over the law on religion and conspicuously avoided supporting Chen, while continuing to grow to become the largest organization of its kind in Taiwan. The theological views of the three organizations' leaders are examined as key factors explaining the rationale behind the political strategies these organizations have adopted. Other factors such as availability of material resources, lay support, congruence between leaders and their followers on the dimension of ethnicity and gender are explored as possible sources of constraints on the leaders.

No description available.

Typescript. / Thesis (Ed. D.)--University of Hawaii at Manoa, 1990. / Includes bibliographical references (leaves 164-170) / Microfiche. / xiv, 170 leaves, bound ill. 29 cm

Thesis (Ph. D.)--University of Hawaii at Manoa, 1995. / Includes bibliographical references (leaves 553-580). / Microfiche. / 2 v. (ix, 580 leaves), bound 29 cm

Typescript. / Thesis (Ph. D.)--University of Hawaii, 1967. / Bibliography: leaves [214]-222. / xii, 222 l maps, graphs, tables

plan B / Pacific Islands Studies