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The Global ETD Search service is a free service for researchers
to find electronic theses and dissertations. This service is
provided by the
Networked Digital Library of Theses and Dissertations.
Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
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Технологии продвижения некоммерческих организаций в социальных медиа : магистерская диссертация / Technologies for promoting non-profit organizations in social mediaКобелькова, Д. Е., Kobelkova, D. E. January 2021 (has links)
Выпускная квалификационная работа посвящена особенностям продвижения НКО в социальных медиа. Проанализированы технологии продвижения, выделены наиболее эффективные из них с учетом специфики деятельности НКО. В заключении сформулированы рекомендации по формированию стратегии продвижения. / The final qualifying work is devoted to the peculiarities of promoting NGOs in social media. The technologies of promotion are analyzed; the most effective of them are highlighted, taking into account the specifics of the activities of NGOs. In the conclusion, recommendations are formulated for the formation of a promotion strategy. NGOs, promotion technologies, social media, social networks, promotion strategies, social marketing.
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