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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

內在個人特質與外在環境對創業態度及意圖之影響

林明賢, Lin,Ming-Hsien Unknown Date (has links)
台灣經濟能夠如此繁榮,絕大部分得歸功於為數眾多的創業家和其經營的中小企業,根據民國93年經濟部中小企業白皮書統計,從民國84年到民國91年為止,國內中小企業占全國企業總數,每年皆超過97%,在民國91年,中小企業家數更攀升至一百一十萬家。若以全台灣二千三百萬人口來計算,平均不到21人就有1人是創業家,由此可知台灣社會在創業風氣的興盛程度。 本研究欲深入探討在創業意圖形成時,究竟是會受到個人因素或是外在環境因素的影響,而這些因素中,何者對創業意圖影響力較大。在個人因素中,本研究選取三項與創業相關的人格特質:風險承擔度、成就需求、內外在控制程度,外在環境因素擇選取個人知覺到環境對於創業的阻礙與環境對創業的支持二種。 本研究以學生為樣本來探討個人特質與外在環境對創業態度與意圖的影響,透過LISREL軟體進行觀察變項的路徑分析後,結果如下: 1.風險承擔度愈高的人,對創業愈有正面的態度。 2.人們對創業愈有正面的態度時,創業的意圖愈高。 3.人們知覺到外在環境的阻礙愈大,創業的意圖愈低。 結論發現,個人特質中,風險承擔度愈強的人,會愈偏好自行創業,而知覺到環境對於創業有阻礙時,也會減低個人的創業意圖。由結果也可衍生出本研究的實務貢獻如下:若國家想要培養人們對創業正面的態度及意圖,可藉由教育大眾風險的基本觀念,並建立基本的風險承擔能力,除此之外,積極降低環境對於創業活動的阻礙,使大眾建立對創業正面的態度及意圖,以利於未來創業活動的進行,並進一步促進國家社會在經濟上的繁榮。
2

探討虛擬社群中網路創業意圖的決定因素 / Investigating the determinants of cyber-entrepreneurial intention in virtual community

游禮志, Yu, Li-Chih Unknown Date (has links)
過去三十年來學者針對創業意圖研究已有豐碩的成果,然而虛擬社群中創業意圖的發展與驗證卻未受到注視。因此,本論文採用Shapero-Krueger創業意圖模型與社會資本為理論基礎,提出研究模型探討虛擬社群中網路創業意圖的決定因素。此網路創業意圖模型中網路創業可欲性與網路創業可行性扮演直接決定因素與中介變數,橋接型社會資本與結合型社會資本則為間接決定因素,而網路創業自我效能同時扮演間接決定因素與中介變數。本論文針對網路創業虛擬社群之成員共蒐集204份有效樣本,並以偏最小平方法進行研究模型之驗證與分析。研究結果顯示,橋接型社會資本、結合型社會資本與網路創業自我效能均透過網路創業可欲性與網路創業可行性影響網路創業意圖。最後,本論文研究結果期許對網路創業意圖之理論發展與實務應用提出貢獻與建議。 / While the importance of entrepreneurial intentions has been recognized in entrepreneurial literature for at least three decades, the development and empirical validation of an entrepreneurial intentions model in a virtual community context had not been fully addressed. This dissertation aims to explore the evaluation determinants of cyber-entrepreneurial intention model in the virtual community context. Shapero- Krueger entrepreneurial intention model and social capital theory is utilized as the theoretical foundation to investigate the influences of entrepreneurial determinants that affect the intention to start a business online. A theoretical model of cyber-entrepreneurial intention proposes that cyber-entrepreneurial desirability and cyber-entrepreneurial feasibility serve as direct determinants, and mediators, bridging and bonding social capital serve as indirect determinants, whereas cyber- entrepreneurial self-efficacy serve as both indirect determinants and mediators. This dissertation collected 204 valid questionnaires and used them to test the proposed model. The results show that bridging and bonding social capital, and self-efficacy affect intention through desirability and feasibility. Theoretical and practical contributions and recommendations are also presented.

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