Abstract At present, the pervasion of cable television (CATV) is over 85% in Taiwan, so that the digitalization of CATV has brought an important influence to the Taiwan television industry. The purposes of this study are to explore the key factors of influencing digital cable television (CDTV) user¡¦s adoptive behavior by technology acceptance model (TAM). An extended TAM incorporating the notion of compatibility, trialability, observability, habits and network externality. Collecting data form one CDTV operators by convenience sampling. This study found that compatibility, trialability, observability, habites are directly positive to the perceived usefulness and perceived ease of use, whereas, the network externality was negative to perceived usefulness and perceived ease of use. In addition, network externality, perceived usefulness and perceived ease of use were directly positive to the behavioral intention to use. This study suggest that CATV operators could especially regard for providing ample and quality digital content and beta test of CDTV and making the CDTV simple to manipulate, while promote CDTV.

The new information technology is becoming an important factor in the future development of financial service industry, most of banks are using the Internet as a new distribution channel, people use the Internet bank to keep an eye on their money matters, view their account balance and check receiving payments,Currently, one stream of internet banking customer retention research focus primarily on the determinants of continuance intention from cognitive perspective based on technology adoption model (TAM), whereas another stream of internet banking customer satisfaction research focused on the emotion from affective events theory (AET), the studyattempts to bridge the two streams of research and to explain internet banking customer post-adoption behavior. Internet banking customer behaviors research focused on the benefits of the system in determining systems success, the benefits of internet banking are discussed from five points of view; time saving, cost saving, fast, accessible, and available, we use the term ¡§utilitarian benefits¡¨ to refer to the functional, on the other hand, internet banking customer behaviors research focused on the benefits of the emotion, the benefits of internet banking are discussed from five points of view; excitement, cheerfulness, delight, security, confidence, we use the term ¡§hedonic benefits¡¨ to refer to the aesthetic. Finally, the result show that hedonic benefit improves customer satisfaction more than utilitarian benefit.

Doctor of Philosophy / Department of Family Studies and Human Services / Jared R. Anderson / Sandra M. Stith / Adoption trends have shifted in the past two decades and as a result, could impact established assumptions about behavior problems among adopted children. A comprehensive meta-analysis was published in 2005 attempting to come to more definitive conclusions regarding adoption behavior and moderators of adoption behavior. However, the study used a sample from over a dozen countries over a 44 year span. This study is a meta-analysis that has replicated many of the questions investigated by the previous analysis with a much more recent 15 year sample of adoptees placed only within the United States. The results show that combined international and domestic adoptee samples, as well as separate international and domestic adoptee samples are more likely to have total, externalizing, and internalizing behavior problems than their non-adopted counterparts. In addition, age at time of assessment, gender of adoptees, and length of time spent with adoptive family may moderate some of the behavior problems experienced by adoptees. Pre-adoptive adversity, age at time of assessment, and study quality were not shown to have moderating influence on behavior of adoptees.

This research examines post-adoption behavior (discontinuance versus continuance) with the context of Intranet use. Multiple theories are used as theoretical frameworks to extend information communication technology research to the case of post-adoption behavior. Three research questions and six sets of hypotheses are formulated to distinguish discontinuers from continuers, to identify factors related to discontinuance in comparison to continuance, and to explore reasons behind their discontinuance. Results indicate that discontinuers can be discriminated from continuers based on technological attributes (compatibility and usefulness), use-related outcomes (satisfaction, behavioral control, and enjoyment), social influences (work group membership, subjective norms, image, and critical communication partners' perception), and organizational mediations (perceived voluntariness, organizational support, top management support, and organization's innovation climate). This research also found that there are different types of discontinuers (replacement, disenchantment, partial, reserved, indifferent, and political discontinuers) and that replacement and partial discontinuers can be discriminated from reserved and indifferent discontinuers with respect to individual characteristics (risk-taking personality, independent judgment capacity, personal innovativeness, and self-efficacy) as well as factors associated with post-adoption system use. Additionally, this research found that discontinuers are more like to be dissatisfied with organizational communication than are continuers. Among discontinuer categories, reserved discontinuers are the most likely to be satisfied, while political discontinuers are the least likely to be satisfied with organizational communication. Overall, these findings help us better understand the complex nature of post-adoption behavior in organizational context. In fact, the findings suggest that people are not passive recipients of an innovation even where the innovation implementation decision is made by an organization. Rather than accepting organizational decision, they experiment with it, evaluate it, develop positive or negative feelings about it, and work around it. Particularly, the diverse list of actions (e.g., replacement, reservation, indifference, partial use, etc.) highlights the complex nature of post-adoption behavior and contrasts with the widely cited adopter categories, where discontinuers are treated as identical with later adopters. This gives much needed attention to post-adoption behavior, which complements the diffusion literature's predominant focus on initial adoption. Theoretical and practical implications as well as future directions are also discussed. / text

In spite of the purported positive environmental consequences of electrifying the light duty vehicle fleet, the number of electric vehicles (EVs) in use is still insignificant. One reason for the modest adoption figures is that the mass acceptance of EVs to a large extent is reliant on consumers’ perception of EVs. This paper presents a comprehensive overview of the drivers for and barriers against consumer adoption of plug-in EVs, as well as an overview of the theoretical perspectives that have been utilized for understanding consumer intentions and adoption behavior towards EVs. In addition, we identify gaps and limitations in existing research and suggest areas in which future research would be able to contribute.

The primary focus of this research is explicating the role of emotion in IT post-adoption behavior. Studied in the context of intelligent personal assistants (IPA), a class of conversational artificial intelligence (AI), the first study integrates elements from computer science, communications, and IS disciplines. The research identifies two constructs vital for speech-based technologies, natural language understanding, and feedback, and examines their role in use decisions. This work provides guidance to practice on how best to allocate R&D investments in conversational AI. The second essay examines the IT continuance through the theoretical lens of the expectation-confirmation model (ECM), incorportating cognitive and emotional satisfaction into the ECM framework. Empirical testing of the model suggests that it offers additional clarity on IT continuance phenomena and provides a significant improvement to the explanatory power of ECM in the context of an emerging technology. The third essay is one of the earliest efforts to conceptualize and test a theoretical model that considers emotional attachment in IT continuance behavior. This essay develops a novel model to investigate this phenomenon based on emotional attachment theory, and empirically validates the proposed model in the context of conversational artificial intelligence systems. While the existing theories of IT continuance focus on purely rational, goal-oriented factors, this study incorporates non-cognitive aspects by including the emotional consequences of IT continuance and offers evidence that attachment can exist even in the absence of cognitive factors.

Yes / Purpose: The purpose of this paper is to understand the integrated impact of the application of protection measures against identity theft on consumers’ synergistic perception of trust, the cost of products/services and operational performance (OP) – all of which in turn is postulated to contribute to purchase intention (PI) when shopping online. Design/methodology/approach: In order to accomplish the specified aim, this study first conducted an experiment by involving the students from a university in Bangladesh. Then a survey was conducted to capture their opinion based on the previous experiment. Findings: The study identified that in e-commerce, OP and trust have potential impact on pursuing consumers’ PI. Traditionally, price is always an issue in marketing; however, for e-commerce, this issue does not have direct impact on PI. Research limitations/implications: The main limitation of this study is that a less established e-commerce example was utilized to conduct the experiment and survey for validating the model. Also, the study was conducted only in the context of Bangladesh and a student sample was utilized. Future studies can test the model in different contexts (particularly to verify the impact of privacy) by utilizing data from consumers. Practical implications: This study has resolved a controversial issue by generating clear guidelines that the overall conjoint effect of OP, trust, and price on PI is neither negative nor neutral. Synergistically, the application of these controlling tools of identity theft can substantially enhance consumers’ trust, which is the single most predictor to pursue consumer PI. Originality/value: This study has provided in-depth insight into the impact of different controlling measures in e-commerce PI. Practitioners have potential learning from this study that if consumers find the application of different controlling mechanisms against cybercrimes, particularly identity theft, enhancing the reliability, authenticity and security of transactions in this virtual medium, they do not mind paying a higher price. Such insights have not been provided by existing studies on this topic. Developing trust on e-commerce purchase is the driving force, not the price.

Die Lebensmittelsicherheit hat in der türkischen Agrar- und Ernährungswirtschaft in den letzten Jahren erheblich an Bedeutung gewonnen. Dies ist vor allem der Tatsache geschuldet, nach dem die Türkei im Jahr 2005 als Beitrittskandidat der Europäischen Union (EU) akkreditiert wurde, denn die EU ist mit Abstand der wichtigste Handelspartner der Türkei für Agrarprodukte. Die Türkei hat im Jahre 2012 einen Handelsüberschuss im Agrarsektor von 3,6 Mrd. allein Euro mit den EU-27 Ländern erwirtschaftet (Eurostat, 2013). Das Dissertationsprojekt befasst sich im Rahmen einer empirischen Untersuchung mit den Zertifizierungssystemen im türkischen Agribusiness und es wurde insbesondere untersucht, welche Einflussgrößen auf die Zertifizierungsentscheidungen in der türkischen Agrar- und Ernährungswirtschaft existieren. Dazu wurden anhand einer Online-Befragung Daten von weiterverarbeitenden Betrieben gesammelt und für weite Teile der Türkei systematisiert. Überdies wurden sieben persönliche Interviews in ebensolchen Unternehmen durchgeführt sowie Experten aus dem türkischen Ministerium für Landwirtschaft sowie dem EU-Ministerium zum Thema Zertifizierungssysteme befragt. Da die Türkei Nettoexporteur von Agrarprodukten ist, wird dieser eine entschiedene Einfluss auf die künftige internationale Wettbewerbsfähigkeit ihrer Agrar- und Ernährungswirtschaft allgemeinen zugerechnet.