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The First Amendment on the classified page commercial speech and the 1973 Supreme Court.Lonnborg, Barbara Ann, January 1974 (has links)
Thesis (M.A.)--University of Wisconsin--Madison, 1974. / eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.
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Differential knowledge gain from a media campaign a field experiment /Scherer, Clifford Wayne. January 1977 (has links)
Thesis--Wisconsin. / Vita.
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The history of the radio commercialNickeson, Richard S. January 1946 (has links)
Thesis (M.A.)--University of Wisconsin--Madison, 1946. / Typescript. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.
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The television commercial a contemporary study of the advertising objectives and communications patterns /Brokaw, Kurt John. January 1961 (has links)
Thesis (M.S.)--University of Wisconsin--Madison, 1961. / Typescript. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (leaf 104).
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The effect of brand name congruity and product category on consumers' attitudes toward brand namesHoang, Dung Tuan. January 2008 (has links)
Thesis (M.A.)--University of Missouri-Columbia, 2008. / The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on August 19, 2009) Includes bibliographical references.
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The history of the radio commercialNickeson, Richard S. January 1946 (has links)
Thesis (M.A.)--University of Wisconsin--Madison, 1946. / Typescript. Title from title screen (viewed Sept. 30, 2009). Includes bibliographical references.
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Message forms and effective corrective advertising : an experiment /Semenik, Richard J. January 1976 (has links)
Thesis (Ph. D.)--Ohio State University, 1976. / Includes vita. Includes bibliographical references (leaves 141-143). Available online via OhioLINK's ETD Center.
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The memory value of advertisements with special reference to the use of color,Brandt, Edith Roberts, January 1925 (has links)
Published also as Thesis (Ph. D.)--Columbia University, 1925. / "Books and articles referred to in the text": p. 69.
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Preattentive processing of Web advertisingYoo, Chan Yun. Stout, Patricia A., January 2005 (has links) (PDF)
Thesis (Ph. D.)--University of Texas at Austin, 2005. / Supervisor: Patricia A. Stout. Vita. Includes bibliographical references.
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Logic and illogic in the perception of political advertisementsUeda, Shuya, January 1972 (has links)
Thesis (M.A.)--University of Wisconsin--Madison, 1972. / eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.
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