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The effects and the information-processing model of the TV-web synergyChang, Yuhmiin, January 2001 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 2001. / Typescript. Vita. Includes bibliographical references (leaves 101-108). Also available on the Internet.
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The effects and the information-processing model of the TV-web synergy /Chang, Yuhmiin, January 2001 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 2001. / Typescript. Vita. Includes bibliographical references (leaves 101-108). Also available on the Internet.
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Responsible advertising in HaitiMégie, Annick 16 April 2013 (has links)
Haiti’s advertising industry has sparked a lot of controversies within the nation in the past few years for its violations of ethics and disregard for the level of sophistication of its audience in its messages. At the local level, no legislation is set in place to protect this vulnerable population which, for the vast majority, is illiterate. Developed countries have established rules and legislation that protect consumers, particularly vulnerable consumers, from advertising’s potential harm. Little attention has been given to populations in developing countries, such as Haiti, where there is no control or regulation of advertising. In this paper, the author takes a look at the characteristics of the Haitian population and draws on examples from the local press and her direct experience as a professional in the field in order to illustrate the controversy that surrounds advertising in that country. The goal is to highlight the need for local practitioners to work towards industry guidelines that will allow for more responsible advertising in the country. / text
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Advertising and the "American myth" in Italy, 1946-1955Bisel, Jane Ferree. January 1985 (has links)
No description available.
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Promotional program for the Center for Graphic Design History /Rajanna, Kanchen. January 1991 (has links)
Thesis (M.F.A.)--Rochester Institute of Technology, 1991. / Typescript. Includes bibliographical references (leaf 72).
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Persuasive Strategien der französischen Werbung konzeptionelle Varianten von Zeitschriften-Anzeigen /Klenkler, Eckhard. January 1982 (has links)
Thesis (doctoral)--Albert-Ludwigs-Universität zu Freiburg im Breisgau, 1982. / Includes bibliographical references (p. 261-271).
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An investigation into the development of a creativity support tool for advertising a thesis submitted to Auckland University of Technology in fulfilment of the requirements for the degree of Doctor of Philosophy (PhD), 2008 /Opas, Tommi. January 2008 (has links)
Thesis (PhD) -- AUT University, 2008. / Includes bibliographical references. Also held in print (196 leaves ; 30 cm.) in the Archive at the City Campus (T 659.1 OPA)
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Persuasive Strategien der französischen Werbung konzeptionelle Varianten von Zeitschriften-Anzeigen /Klenkler, Eckhard. January 1982 (has links)
Thesis (doctoral)--Albert-Ludwigs-Universität zu Freiburg im Breisgau, 1982. / Includes bibliographical references (p. 261-271).
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Advertisers and American culture, 1930-1940Joseph, Matt Lewis, January 1969 (has links)
Thesis (M.A.)--University of Wisconsin--Madison, 1969. / eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.
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Talking about offensive advertising in focus group contexts : a discursive approach to attitudes, gender, and communicationLiu, Yan Yu Tracy 01 January 2012 (has links)
No description available.
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