傳統上農民靠天吃飯的特性造就其所得收入的不穩定進而威脅其生存，因此政府在農民福利上加以著墨，希望藉由品種改良、福利金的發放、直接的現金補助與間接的行銷、運輸等補助提升農民生活水準，然而在對農企業的資源投入上則相形較少，因其追求利潤極大化的本質與政府增進農民所得及福利、提高農民生活水準之農民政策目標相背離，因此政府在農企業輔助上多持有保留態度，也因如此造成台灣農企業無法國際化營運、規模亦無法擴大的原因之一；除此之外，政府脫離市場機制，無限制補助的結果更造成其本身財政上的吃緊。農業是由農民、政府與農企業三方面所共同構成的，因此在政策的制定上亦應全盤考量三方的利益衡平，本論文嘗試從根本面來探討三方的利益關係，利用企業社會責任的施行與社會企業的成立，來連結與整合三方利害衡平。舉釀酒葡萄產業為例，點出產業發展與農民福利政策的矛盾，經對比法國釀酒葡萄產業，說明企業社會責任與社會企業對台灣該產業的重要性，再透過美日大廠其施行企業社會責任與社會企業建立的個案分析，了解國外施行方式與達成結果，結果顯示企業社會責任的施行與社會企業的建立確實能達到照顧農民同時發展產業的目標，且因維持市場機制自由運行的結果，政府亦能做最有效率的資源分配，並將外大廠的施行方式嘗試應用於台灣釀酒葡萄產業，針對菸酒公司如何在照顧農民的同時達到企業發展部份提出建言，同時對政府與整個產業提出改善方法，證明企業社會責任與社會企業無非是一項解決農業產業化與農民福利衡平之有效工具與方向。最後提出政府照顧農民的目的與終旨的反思，農民的定義為何？農民真的是弱勢嗎？怎樣的農民才能納入政府輔導的範圍中。在農民、企業、大眾或其他利害團體的眼中政府作到怎樣的程度算照顧？是否過多還是不足，政府該如何衡平照顧農民的公益性角色與發展農企業的商業性角色。農民不是皆是弱勢，政府可透過支持企業社會責任與社會企業的發展，將農民由弱勢變強勢，透過產業化的發揮提升產業附加價值，使農民能小兵立大功，轉變社會對農業的認知。 / Sustainable development is a crucial factor when concerning industry development. When all the interests between all interested parties have been met can start to be considered sustainable development. The thesis started with imbalanced status among the government, vine growers and the winery, agribusiness, of wine industry in Taiwan. Wine growers in Taiwan were considered to be the disadvantaged; lots of subsidies came into the group accordingly. The government even asked agribusiness, typically TTL, gave a lot of allowance and promises to those people ”in need” regardless of the ability of the business can deal with those unneeded vine in market. The imbalance exists and the gap increases; the industry totally goes beyond the rule. As a result, the status has to be changed. The thesis suggests CSR and SE idea can heal the gap. By saying that, the thesis starts to prove why CSR and SE work, especially in Taiwan by comparing with wine industry in France. Based on this foundation, the thesis was then followed by looking at how other big businesses do on CSR and how SE helps to solve social problem as it claimed. With above information, the thesis moved on to its main part, suggestion to TTL and the whole industry. Find a solution to balance all the interested groups and to achieve sustainable development for all sectors in the industry. In conclusion, the thesis raised an urgent to reexamine the purpose of social benefit policy for farmers based on imbalance status. Overall, the thesis was written to raise a question and suggest a solution.