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Инструментарий повышения конкурентоспособности предприятия с учетом корпоративной социальной ответственности : магистерская диссертация / The tools increasing the competitiveness of the enterprise, taking into account corporate social responsibilityМаtveeva, Ya. A., Матвеева, Я. А. January 2016 (has links)
This paper summarizes the theoretical and methodological approaches of Russian and foreign authors to disclose the concepts of "competitiveness of the enterprise" and "corporate social responsibility". Internal and external indicators of corporate social responsibility of enterprises for the purpose of installation of their impact on the competitiveness of enterprises were allocated. The conceptual model of enterprise competitiveness evaluation tool based on corporate social responsibility was built. The algorithm for using assessment tools taking into account the competitiveness of the enterprise with corporate social responsibility was developed and on the example of the enterprise of JSC "NK" Rosneft "was tested. / В данной статье обобщены теоретические и методологические подходы российских и зарубежных авторов к раскрытию понятий «конкурентоспособность предприятия» и «корпоративная социальная ответственность». Выделены внутренние и внешние показатели корпоративной социальной ответственности предприятий с целью установления их влияния на конкурентоспособность предприятий. Построена концептуальная модель инструмента оценки конкурентоспособности предприятия с учетом корпоративной социальной ответственности. Разработанный алгоритм использования инструментария оценки конкурентоспособности предприятия с учетом корпоративной социальной ответственности был апробирован на примере предприятия ОАО «НК «Роснефть».
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Žemės ūkio technika prekiaujančių įmonių konkurencingumo didinimas / Increase of competitiveness in agricultural equipment selling companiesMockuvienė, Asta 08 June 2005 (has links)
Final work of the University Undegraduate Studies, 60 pages, 9 figures, 11 tables, 52 references, 16 appendixes.
Key words – total index of item competitiveness, total index of item group competitiveness, competition, competition limiting, competition conditions, competition strategy, competition market, competitiveness, competitiveness evaluation, competitiveness factors, competitive advantage, competitors, summary economical parameters index of competitiveness, summary qualitative parameters index of competitiveness, summary index of company’s goods competitiveness.
Research object – agricultural equipment selling companies.
Research subject – competitiveness in agricultural equipment selling companies.
Research aim – to identify possibilities of creating competitiveness in agricultural equipment selling companies.
Research tasks:
- to dispute theoretical principals of competitiveness;
- to prepare methodology of evaluation competitiveness of agricultural equipment;
- to analyse market of agricultural equipment;
- to estimate competitiveness of chosen agricultural equipment;
- to identify conditioning to obtain the competitive advantage.
Research methods:
- comparative analysis of special literature sources;
- comparative analysis of agricultural equipment competitiveness based on counting relative indexes;
- interview with companies managers and other employees;
- statistical analysis, graphic, data grouping other methods.
Research period : year 2000 – 2004.
In this final... [to full text]
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